Consumer Reports 2012 Civic Test

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http://news.consumerreports.org/cars/201...-recommend.html

I know people think there is some crazy bias of Consumer Reports towards Japan. However they recently tested the redesigned 2012 Civic and said its scores too low to recommend....

"The new Civic feels insubstantial and has a cheap interior."
The reason for this, really high bar set by 2012 Ford Focus, Chevy Cruze and Hyundai Elantra.
 
Granted, I have not driven a Civic since driving a 2000 model. But it was amazing to me how much road and drivetrain noise it allowed into the cabin. Tire tread and engine noise were both pronounced, meaning not much sound insulation. Even by 2000 model year standards. Apparently the competition caught up and passed them in the past decade, when you have magazines saying the Cruze is "quiet like a Lexus".
 
perhaps
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Maybe it's not that the Civic is bad, but that the competition is that good now.

Maybe they thought Chevrolet would continue to build Cavaliers forever and that Ford would continue to give the North American market the worst version of an old platform.
example: You've been able to buy the global Ford C1 platform for awhile in North America...you just couldn't buy it at a Ford dealer. You had to go to Mazda or Volvo. Ford insisted that the global C1 was too expensive for North America...funny because the Mazda3i was a direct price competitor for the North American Focus. Built in Japan, by Japanese workers earning Yen.

Ford woke up. It took a printed beating from the automotive press but enough jounalists called them out for how much more refined the Mazda3i was in comparison to the Focus. Now? possible reversal of fortunes. I don't know if the Ford Global C-platform Mazda3 is up to par the current Focus...probably not.

Similar story at GM. Time will tell if Chrysler can do the same with Fiat.

Honda is getting left behind. The only thing interesting they've done in the past few years is make the TSX a wagon...and you can't get a manual with that which kills a lot of the K24 TSX fun.

I honestly wonder how long they can ride on their reputation alone.
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Originally Posted By: Spazdog


Honda is getting left behind. The only thing interesting they've done in the past few years is make the TSX a wagon...and you can't get a manual with that which kills a lot of the K24 TSX fun.

I honestly wonder how long they can ride on their reputation alone.
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Interestingly the TSX is an up contented rebadge of the Japan/Euro version of Accord.
 
Problem with this "getting left behind" stuff is, familiar sells. Objectively, none of the Honda or Toyota sedans (Civic/Corolla or Accord/Camry) are class-leading, offering the best economy, offering the most this-or-that. But they continue to be best-sellers. The two sedans pretty consistently praised by automotive fans and media, the Fusion and the Malibu, are often not in the top-10 lists, and sometimes not in the top-20 lists either.

Honda has apparently concluded that small car shoppers want a softer Civic. It's not that Honda can't make a Civic that is hard-edged or a class-leading corner carver. Clearly it can. It's that Honda has built the car it think will sell the best. Whether Honda is right remains to be seen.

You can see time and time again the results from mistakes in the industry. None of the automakers who built "poor" cars did so with the objective of building a poor car. They did so because they thought, based on the information that they had, that what they were building was the blend of comfort/performance/economy/value/whatever that consumers were looking for. Sometimes they've gotten that decision right, and sometimes they haven't.

I'm not here to defend the new Civic. I haven't driven it nor really gotten a close look at it. But based on what seems to be selling today, I am going to predict that it'll be a pretty good sales success for Honda. Is it a Civic that a boy-racer wants to see? No it's not (though those Civic trims ARE available). It's a Civic that America apparently wants to see.

It's exactly the same with the Corolla. It's perhaps the least dynamic of the small car bunch, but Toyota sells every one of them that they can build, for better or for worse.
 
Honda is a Honda, holds very high resell. Depends on the buyers if they really want good resell. Or, try something new and possibly may hit on an unknown resell (for the new style Elantra). Known the Elantra and Sonata (both new style) have some transmission issues that is unacceptable. So now back to Honda, that kind of problem on any new Honda is hardly reported in the internet forums.

P.S I do like the new Elantra--standard 4w disc brake. Even new Jetta and Golf is not having this as standard.
 
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Conservative redesign, (ie. refresh), 5 speed transmission, and cheap hard plastic, poor fitting dashboard (reminds me of 03 Altima dash). No excuse for the last other than cost cutting.

Even my daughter's 01 Civic has a padded, tight fitting dash that looks good to this day.

Honda's resting on their laurels has allowed competitors to gain ground. No question.

No Honda hater here, I've owned 3, including one now and maintain another. Have to agree with CR here.
 
Originally Posted By: sayjac
Conservative redesign, (ie. refresh), 5 speed transmission, and cheap hard plastic, poor fitting dashboard (reminds me of 03 Altima dash). No excuse for the last other than cost cutting.


Sounds like my 2008 WRX.. LOL
 
I wasn't impressed by an 06 Civic the times I rode in one. I have been impressed by our Fit. Honda built a class-leading car that owners and enthusiasts are pretty thrilled about. Somehow despite zero advertising the Fits are leaping off dealer lots.

The new, appliance-like Jetta has been a sales hit for VW. Maybe Honda is copying that playbook of appealing to the buyer for word-of-mouth advertising instead of building a car that scores well on magazine tests. We'll see how they fare.
 
Originally Posted By: sciphi
Somehow despite zero advertising the Fits are leaping off dealer lots.


Zero advertising?
I see commercials for the Fit everywhere.
TV, internet, magazines, billboards.
I have since they first came out, and still going strong a couple of years later.

BC.
 
Quote:
Maybe Honda is copying that playbook of appealing to the buyer for word-of-mouth advertising instead of building a car that scores well on magazine tests. We'll see how they fare.


Except VW officially moved Jetta from premium market to base appliance and they proudly advertised the price drop. Seems like this strategy worked for VW. Honda is still demanding premium price for the Civic, hardly the same strategy.
 
The Civic Sedan starts at $15,805. A nicely-equipped LX automatic comes in at $18,655. I'm not sure I consider that "demanding a premium price".
 
The Dodge Neon was an affordable, fun to drive car, with a cheap poly-propylene plastic interior.

Apparently, "fun to drive" was the whole problem with the Neon. The Civic and Jetta S have gone out of their way to remove "fun to drive" from the car.
 
Consumer Reports was mainly blasting since the previous generation Civic tested better and nicer (less cheap interior). Steps backwards.

It will sell fine likely but losing Consumer Reports as an ally is huge especially once it hits the sites like MSN and other who report their results.

I thought my 1995 Civic EX was a serious let down compared to previous generation.
 
I've seen a lot of auto rags (C&D, R&T, MT) all putting the Focus up on a pedestal and while not trashing the Civic stating that it fails to reach the bar set by Ford.
 
IMO, Honda has more focus on the Accord lines. Face it, Civics are and have not been known to be top of the line for anything, it is what it is....dependable, good mileage and long lasting. I had thought about going to a Civic before getting the CR-V, but it was tight. Too tight for me and I'm 47 years old. I think Honda is gearing up for the advancing ages and the on-slaught of baby boomers retiring that want a simple, dependable car that they KNOW will last and that is based on Honda past reputations. Why yes.....I do like Honda's and have had my share of problems....the dreaded AT failure with the 02. But, I still believed in them and their basic proven philosophies. Have they not been the innovator as of late, no. It's just that everybody else has finally caught up to them and now we're seeing a more even playing field, which is good for each and every consumer. Every company is going to try new things and hope that something takes off. The CR-V did that but the Ridgeline and Fit, it just didn't happen.
 
Originally Posted By: buickman50401
I've seen a lot of auto rags (C&D, R&T, MT) all putting the Focus up on a pedestal and while not trashing the Civic stating that it fails to reach the bar set by Ford.


Don't bite the hand that feeds you. C&D, R&T, MT live off of advertising revenue.

Consumer Reports(CR) is funded by subscribers and also purchase their test vehicles and do not get a car maker supplied vehicle.

Not putting CR on a pillar but they have touted the Civic for years as the 2nd coming of cars. I think they were simply disappointed for a design. I purchased a 1995 Civic brand new based off the hype.

I was so disappointed except for decent reliability. It had good fuel economy but who cared when fuel was gallon.
 
Originally Posted By: Bladecutter
Originally Posted By: sciphi
Somehow despite zero advertising the Fits are leaping off dealer lots.


Zero advertising?
I see commercials for the Fit everywhere.
TV, internet, magazines, billboards.
I have since they first came out, and still going strong a couple of years later.

BC.


There's zero advertising for the Fit around the areas I've lived on the East Coast, and it's been like that ever since 2007 when the Fit launched. No billboards, no internet ads, no TV commercials, nothing.

We'll see if "bigger/cushier = better" for Honda with this new Civic.
 
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