Big Ford EV Announcement Coming Aug 11th

[E365]

Ford says a big EV related announcement is coming August 11th. New models and platforms it sounds like

“Speaking on an earnings call on July 30, Farley revealed to investors that the company is planning to announce a new EV strategy in August, which will help position the brand against competition from Chinese automakers.”

“On Aug. 11, that will be a big day for all of us at Ford," Farley said on the call. "We will be in Kentucky to share more about our plans to design and build a breakthrough electric vehicle and a platform in the U.S. This is a Model-T moment for us at Ford. A chance to bring a new family of vehicles to the world that offer incredible technology, efficiency, space, and features.”
https://www.caranddriver.com/news/a65563894/ford-breakthrough-ev-announcement-coming/

 

[eljefino]

Hopefully there's a smallish car-shaped thing in the mix.

 

[JeffKeryk]

2 and 3 row SUV with decent range that uses the Supercharger network for good price.

And made in America

 

[Ronsant]

Fix the stuff you’re selling today. I would be more confident in new EVs if not so many recalls on current product.

 

[JohnnyJohnson]

Hopefully they aren't looking past hydrogen.

 

[Torrid]

Hopefully there's a smallish car-shaped thing in the mix.

I hope so. So far all the smaller cars haven't had great ranges. I think @JeffKeryk is right though, a properly sized normal looking crossover/SUV would be the best seller, especially one that doesn't have a name stolen from the past that riles up people like the Mustang Mach-E.

Hopefully they aren't looking past hydrogen.

If you can show me the future in that as stations close down, I'm all ears. It's power intensive to produce, difficult to keep contained, and expensive to fuel. You might be interested to read the issues people have had fueling Toyota Mirais. The stations use staging tanks to raise the pressure to fully fuel vehicles and busy stations sometimes don't retain enough pressure to get a full tank.

 

[jghall00]

Hopefully they aren't looking past hydrogen.

That's a non starter. No infrastructure.

 

[jghall00]

2 and 3 row SUV with decent range that uses the Supercharger network for good price.

And made in America

It needs to be a entire platform that can spawn multiple models, similar to what GM has done. Automakers need sufficient scale to generate profits.

 

[JeffKeryk]

It needs to be a entire platform that can spawn multiple models, similar to what GM has done. Automakers need sufficient scale to generate profits.

People are buying SUVs. GM does not make any profit on their EV business.
I am rooting for Ford, and GM, to build and sell profitable EVs.
Currently the top selling non-truck vehicles in the US are RAV4, CR-V and Model Y.

 

[michaelluscher]

It would've been nice if they could fix my '24 Mach E first
But I'm mildly hyped
Let's see if it's somebody under ~$30k and can compete with the '27 Bolt

 

[JohnnyJohnson]

That's a non starter. No infrastructure.

 

[SubieRubyRoo]

“On Aug. 11, that will be a big day for all of us at Ford," Farley said on the call. "We will be in Kentucky to share more about our plans to design and build a breakthrough electric vehicle and a platform in the U.S. This is a Model-T moment for us at Ford. A chance to bring a new family of vehicles to the world that offer incredible technology, efficiency, space, and features.”
https://www.caranddriver.com/news/a65563894/ford-breakthrough-ev-announcement-coming/

If Ford wants to announce they’re just finishing up on ideas, more power to them. But why announce “PLANS to design”? Nobody cares about plans, they care about products, and how closely that product aligns with what they were promised.

I certainly wish Ford the best; I’ve owned more Fords than any other brand over the years, but… the Model T went further on a tank of gas than the standard-range Mach-E would go on a full charge in winter. Considering it’s been well over 100 years since the T, they should pick better comparisons.

 

[Rmay635703]

Mitsubishi toyed with a short range mx30 hybrid with a wankle hybrid engine.

Hopefully Maverick PHEV and some lower cost vehicles

 

[JeffKeryk]

Good. How does it get to my car?

 

[JeffKeryk]

I certainly wish Ford the best; I’ve owned more Fords than any other brand over the years, but… the Model T went further on a tank of gas than the standard-range Mach-E would go on a full charge in winter. Considering it’s been well over 100 years since the T, they should pick better comparisons.

Like "Mustang Mach"? Oh yeah, they already tried that... Just kidding!

 

[SubieRubyRoo]

Like "Mustang Mach"? Oh yeah, they already tried that... Just kidding!

Btw I’m tired of all this “re-imagining” crap… why can’t kids these days come up with their own ideas?

 

[SammyChevelleTypeS3]

Hopefully they aren't looking past hydrogen.

There is a lot of research and testing going on with it.

https://www.topspeed.com/companies-invested-in-hydrogen-combustion-engines/

 

[LavaRand]

I watched the electric trucker episode with the hydrogen semi. It definitely works, and has more range than electric. They have 350 bar and 700 bar standards for the hydrogen. But the thing is, it still essentially is an electric truck. It still has an electric transaxle, power control, and regeneration. It still has two small lithium pony batteries that it drives on, and the hydrogen fuel cell just recharges those batteries. So, you have all the electric truck hardware, but then you add in 700 bar hydrogen tanks, hydrogen fuel cells, and all the safety and refueling paraphenalia...and you could replace the weight and bulk of those tanks and fuel cells with more batteries, and just have a standard electric truck. Yeah, the hydrogen one goes 600km without refueling, and the electric ones only go 300 or 400km. But unless you are teaming, that kind of range is rare, and standard CCS chargers adds 300+ miles per hour of charging. Maybe hydrogen has a role, if you absolutely have to be green and need more range. But what I don't understand is, why not more effort creating green hydrocarbon fuels like biodiesels, if being green and having long range is really so important. Or just deploy megawatt charging, which is in the works, so you can add 400 miles of range in 20 minutes.

 

[jghall00]

Btw I’m tired of all this “re-imagining” crap… why can’t kids these days come up with their own ideas?

It's hard to get consumers' attention these days. Much easier to leverage existing branding than to try and build name recognition for a new brand. That why we have so many film spinoffs and vehicles that are rehashes or reintroductions of older names. The Integra, the Prelude, a Silverado EV that looks like the Avalanche, a Mustang Mach E that isn't a Mustang.

 

[jghall00]

Good. How does it get to my car?

It doesn't. And that's why Hydrogen hasn't made headway into consumer transportation.