The problem is that is often the case (as
@Rand already mentioned), all other things generally are't equal, and this is particularly relevant when we are talking about OTS products and OE approvals, which drive formulation decisions after cost is factored-in.
AMSOIL's blending decisions are going to be different from say Shell, Mobil or Valvoline. Look at
@SR5's Liquid Moly examples, MUCH closer on Noack than your AMSOIL ones, because of a different approach to blending. Look at my Royal Purple 10W-30 example. Ravenol 0W-40 has lower Noack and a higher flashpoint (8.5%, 236C) than the AMSOIL 5W-30, despite an even wider spread, and this is driven by the performance requirements of the approvals it carries.
HPL makes a 5W-30 with no VII's whatsoever, just using clever blending decisions and no cost constraints.
In the case of your AMSOIL examples, you observations are absolutely valid, the 5W-30 has a lighter base oil blend than the 10W-30. My point is simply that this isn't always the case and the topic becomes more complex once you start looking at OTS products from commodity blenders (where blending cost is a bigger factor) and widen the scope to include different brands.