Passenger vehicles have never been more expensive, and the most expensive of the bunch are pickup trucks. The erstwhile symbol of the blue collar working class now averages a sticker price above $50,000.
Edmunds called its $49,543 estimate of the average transaction price for pickup trucks in 2019 the highest seen on record.
JD Power pegged the average sticker price of light-duty trucks at $51,700, but that doesn’t factor in the bottom line of what consumers pay.
“There’s usually very large incentives and rebates on trucks,” said Tyson Jominy, VP of data and analytics at JD Power. “After negotiations with dealers and great deals, we knock it down to $42,036.”
Fortunately for truck buyers, loan companies are more than happy to keep you coming back for the latest and greatest. Truck buyers can stretch out payments from the once common 36-month term to 84-month terms, which Jominy says is most common among truck buyers.