Originally Posted By: Geonerd
Originally Posted By: Rolf
Originally Posted By: Geonerd
People have legitimate doubts and questions - which are not being addressed.
I am not sure what "legitimate doubts and questions" might be.
ExxonMobil has taken a pretty consistent position of running on performance, not formula.
That's a good point. They've been this way ever since 'synthetic' ceased to have meaning.
People have legitimate doubts when asked to blindly fork over big bucks for whatever mystery meat the deli is serving today. Buying M1 is kinda like a night out at the Chinese restaurant. You
hope it's chicken, but really don't want to think too hard it. For what they are charging, XOM should work to assure customers that they didn't just eat Rover (generic Grp3).
Perhaps part of the 'problem' is that their position is inherently insecure, relying on years-old data and tests. Without clear, forthright communication, it eventually boils down to 'trust us.' With a little nudge from Valvoline's propaganda department (and remember, they're not really any more forthcoming.), XOM's own marketing program is suddenly starting to look a little shaky. Throw in a healthy dose of corporate arrogance and cautious, economically squeezed customers; suddenly you've got the seeds of a real problem. (At least among the BITOG crowd.
)
-Moo!
Yet they are the first to meet manufacturer specs. Look at Honda HTO-06. Only two oils; M1 and PP are approved.