Originally Posted By: scoobie
the CEO is looking for a multi million bonus - CEO needs another 300 foot yacht and put a 30,000 sq ft. extension on their mansion.
CEO tells marketing: come up with catchy name. Marketing: "yes boss" "we have new oil called EDGE" laughing, all the way to bank, except suckers who still believe old wives tale that Castrol is "engineering in a bottle" hahahahahaha I'll take my NAPA synthetic at 3.30 a qt. - it will do the identical job, as long as
you use the right viscosity. ALL of today's SM oils are superior to anything from 15 yrs ago. PZ, QS, Valvoline etc.
Ah, I love this argument. Two products are both better than prehistoric junk, and therefore they are "identical" and any differences are "just marketing."
I suppose there's no real difference between a Mercedes and a Honda because they're both more comfortable than a horse-drawn carriage...
Castrol Edge looks like good stuff, and definitely better than the old Syntec. It's a bit pricey because it's new, but give it time: either it'll turn out to be killer oil, or the price will come down.
I agree that it's probably not worth buying now, though. It'll be good to see some UOAs on it.