Big Ford EV Announcement Coming Aug 11th

This is why I have a garage that is 50ft from my house. ICE and EV can burn. Why park a vessel full of inflammable liquid under or beside my bed? Why stuff a bunch of batteries there?
The power of one example. I have my phone charging inside like everyone else, why don’t I put it on a concrete slab 50 feet away from the house?


video didn’t show right, no time to redo. An iphone catching fire on a kitchen counter.
 
Wow that would be wild if that pans out the way you think. I see a ton of Teslas around here. I'm not sure they're dead in the USA. Tesla is going to be releasing a more affordable EV option. 🤷‍♂️

If batter tech and charging tech keeps improving, I see them growing.
Well. we may see them but one has to look at the actual USA sales numbers. I mean they are only two models out of a sea of vehicles on the road that make them to easy to "see' (stand out)

Then add $7,500 to the price starting Oct 1st for a new one and $4,000 to the price of a used one.
As it is, gasoline vehicles make up over 90% of new sales in the USA. Now add that huge price increase to EVs

Dont misunderstand me. I dont care about EV or Gasoline with the tax incentive gone. I like analyzing facts and figures, sometimes investing on that analyzing (though I shy away from retail) Whats in one day can literally be gone tomorrow.
 
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I will say one thing IS CERTAIN. You are about to witness a MASSIVE crash in the EV market. When the sales numbers come out for the last quarter of 2025. Typically reported towards the end of Jan 2026
I have a feeling you're going to be right. IMO they're becoming a tougher sell, new or used.
 
I have a feeling you're going to be right. IMO they're becoming a tougher sell, new or used.

I think EV sales will be pulled forwards in advance of the credit going away. There will be a plunge in sales immediately after expiration, then sales will recover. One thing we don't know is how manufacturers will respond to the loss of the credit. They still need to become profitable on EV sales because, no mistake about it, EV is the future. So they're still scaling up production of batteries in order to drive down costs.

Guess what still has a large production-based incentive post O3B: battery cell production. LFP batteries can be used for other purposes, such as both grid and residential storage. I anticipate that a portion of the lost credit will be absorbed by the manufacturers. I'm sure they were inflating their prices already in response to the credit, and even with per-unit losses, they need the money to continue expanding cell production. In addition, there are newer, lower-cost chemistries, such as Lithium-Sulfur, that may become commercially available in the next few years. The manufacturers just need to get production adequately scaled.
 
I think EV sales will be pulled forwards in advance of the credit going away. There will be a plunge in sales immediately after expiration, then sales will recover. One thing we don't know is how manufacturers will respond to the loss of the credit. They still need to become profitable on EV sales because, no mistake about it, EV is the future. So they're still scaling up production of batteries in order to drive down costs.

Guess what still has a large production-based incentive post O3B: battery cell production. LFP batteries can be used for other purposes, such as both grid and residential storage. I anticipate that a portion of the lost credit will be absorbed by the manufacturers. I'm sure they were inflating their prices already in response to the credit, and even with per-unit losses, they need the money to continue expanding cell production. In addition, there are newer, lower-cost chemistries, such as Lithium-Sulfur, that may become commercially available in the next few years. The manufacturers just need to get production adequately scaled.
You could be right. Having said that I have a feeling ICE is going to live on a lot longer than many thought it would live just a year ago.
 
So Ford's big announcement is a mid-size EV 4 door pickup for $30K.

I will believe it when I see it. The hybrid maverick was supposed to be $20K or something like that.

"The new midsize four-door pickup will be assembled at the automaker's Louisville, Kentucky, plant. Ford is investing nearly $2 billion in the plant, which produces the Escape and Lincoln Corsair, retaining at least 2,200 jobs, it said in a statement."

https://finance.yahoo.com/news/fords-line-affordable-vehicles-start-143643611.html
 
So Ford's big announcement is a mid-size EV 4 door pickup for $30K.

I will believe it when I see it. The hybrid maverick was supposed to be $20K or something like that.

"The new midsize four-door pickup will be assembled at the automaker's Louisville, Kentucky, plant. Ford is investing nearly $2 billion in the plant, which produces the Escape and Lincoln Corsair, retaining at least 2,200 jobs, it said in a statement."

https://finance.yahoo.com/news/fords-line-affordable-vehicles-start-143643611.html
I think it will be a winner. Reducing costs expands the potential market, and as Maverick sales indicate, there's demand for smaller SUVs and trucks in the U.S., especially with all the price inflation we've been seeing since covid. In addition, a cheaper EV is a no-brainer for many small businesses and families where the EV isn't the only car. A $50,000 SUV might be a reach for these households, but at $30,000 having an EV is an easier choice for households with multiple vehicles and the ability to charge at home.

I have another kid learning to drive, and I'm doing the math on gas and maintenance for another ICE, vs an inexpensive used EV. I get stuck with all the maintenance on my vehicles, so having a vehicle that requires no maintenance is a definite bonus for me. Especially since I have solar and essentially charge at home for free. No more dad, I need gas money!
 
I think it will be a winner. Reducing costs expands the potential market, and as Maverick sales indicate, there's demand for smaller SUVs and trucks in the U.S., especially with all the price inflation we've been seeing since covid. In addition, a cheaper EV is a no-brainer for many small businesses and families where the EV isn't the only car. A $50,000 SUV might be a reach for these households, but at $30,000 having an EV is an easier choice for households with multiple vehicles and the ability to charge at home.

I have another kid learning to drive, and I'm doing the math on gas and maintenance for another ICE, vs an inexpensive used EV. I get stuck with all the maintenance on my vehicles, so having a vehicle that requires no maintenance is a definite bonus for me. Especially since I have solar and essentially charge at home for free. No more dad, I need gas money!
Oh, I think its a great idea, but given the lowest cost Maverick hybrid is $30K, and was supposed to be I believe $21K when announced, I don't believe we will see a $30K EV maverick.

However if they are able to make them - and sell at that price, I agree, they will be wildly popular.
 
Seems like the new branched (non-linear) assembly line is the real news.
As with many manufacturing improvements, it's not just one thing. For example:

(1) Cheaper LFP cell chemistry and domestic cell production will the reduce the cost
(2) It's smaller, which means lower pricing for the build of materials and probably reduced front area, which means smaller battery needed for acceptable range
(3) Modified production process will improve manufacturing speed and increase throughput
(4) Platform can spawn multiple variants, which means economies of scale in production

And some other stuff I'm probably missing.
 
EVs are selling well right now in anticipation of the tax credit loss. Then there will be a lull. Some companies will partially absorb the tax credit loss by lowering prices, if their margins or business plans allow them to do so. Of course low or negative margin vehicles will be hurt more, which only helps the stronger margin vehicles.

Last time the tax credit was halved then lost Tesla sales continued to grow, but that was a different time. Interesting times ahead.
Winners and losers...
 
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