Originally Posted By: JHZR2
Originally Posted By: rjundi
Apparently "luxury" means excessive servicing pricing. The sad truth is not sure if those brands are even looked at/marketed that highly over in Europe like in the US. The MB220 Cdi I rented in Italy was nice enough but had plain cloth and reminded of a domestic car as far as materials grade.
Exactly. I've seen MB cars with plastic oe MB hubcaps in Canada not too long ago. It is entirely a brand fixing/image approach here, every last thing has to be upscale and over the top fancy. Why not just offer a decontented car that is simpler and has fewer doodads to break. E class cars are routinely used as taxis in Europe, for example... Surely they don't have huge touch screens and fancy leather and all kinds of electronic things to break. Here in the us, and even in lower end brands, you often can't get specific options without paying a premium for all kinds of stupid options.
So the cross of brand image and placement in the marketplace, crossed with ridiculous optioning strategies makes it incredibly tough to get what you want from some brands..
You can still buy a new E class over there with a 4 cyl diesel, 6 speed manual, cloth interior and no frills, basically a modern 240D on steroids.
A good well built, long life, low maintenance daily driver.
On the other side of that coin is $170K Euro loaded E 63 AMG with every gizmo known to man and a few that aren't.
Most American buyer want high content vehicles with big engines even if they can only drive 65mph, this drives the cost of maintenance and repair through the roof.
The problem as I see it is they price these vehicles too low for the US market putting them in reach of people that really shouldn't be looking at them as daily drivers.
The simple fact that you can buy it doesn't mean you should own it.
I have a friend who bought a new Diablo some years ago, he could afford to buy it alright but found out quickly that he didn't have enough to keep it without hurting a little.
The car got a little neglected and the repairs multiplied, now a 20K service cost over 50K (DM) and climbing. he moved to a 911 and was in the comfort zone.
The Diablo was a phenomenal car and if he had more money he could have kept it without feeling the pain of its ownership cost.