Oh oh, more Ultra drama

It's still a fantastically efficient filter, it's just less than it was and for some people, well, they aren't happy with that. I'm one of those, I didn't like to see it cheapened.
Serious question, not being facetious. What's the alternative? Is anything actually better right now when the M+H products have also been cheapened?
 
Serious question, not being facetious. What's the alternative? Is anything actually better right now when the M+H products have also been cheapened?
The AMSOIL EaO used to be advertised as being similarly efficient to the OG Ultra. That's what I'm using right now. But, I'm also trying to get some Titanium filters through @Rand as many (most?) of the ones in circulation are still the OG Ultra media and they are less expensive than the EaO.
 
Goodness
82 post later I’m exhausted and thankful I don’t use Fram filters after all that posting.
Overkill you and Zee good ????
Never know you two to knock heads before
 
I figured given our history that wasn't necessary, so my apologies that you took it wrong.
Just came across wrong, like you were discrediting my comments. Someone else called me "dude" in another thread which came across the same way. Might want to use a different term. The term "dude" towards you wasn't taken well ... I still remember that thread and you're reaction to it. But yeah, we do have history and I see your point, and your apology is accepted.

But Cummins doesn't, Donaldson doesn't consistently...etc. The media types are pretty well defined, so perhaps it just isn't seen as necessary.
Jay's quotes were provided for context on the media being full synthetic because you said it might not be:
It was based on your replies to the above quote where you didn't acknowledge that Jay's quotes pretty much put an end to any debate on that regarding the OG:
Since these were in response to my quotes from Jay, it definitely came across as you doubting the validity of what he said.
BTW, I've had email conversations and have talked to Jay on the phone many times - it's been a year or so ago, so he's been a friend. Why would I all of a sudden imply that he was lying about the media? I never thought to ask him why Fram didn't use the term "full synthetic" or "100% synthetic". If it came across as questioning Jay's info, it really wasn't ... reading between the lines and assuming can be hazardous at times. My comments were meant along the lines of puzzlement on why Fram never used the term full synthetic - I would have used "full synthetic" for reasons mentioned before (more clear, a better selling point) - but I'm not the "marketing manager", lol. If it's kind of an "industry" thing to imply the word "synthetic" means 100%, I can see that ... but I doubt everyone totally uses the term that way. Fram obviously doesn't now.
1678246713135.png
Well the "topper" is synthetic, so it DOES have a synthetic layer, but still, even if that's accurate, it's still underhanded to keep that verbiage on the box IMHO. That said, the website DOES describe it correctly as a blend:
screen-shot-2022-01-06-at-7-45-28-pm-png.143802
Yes, I already pointed out that burb (post 32, last snip-it), and that would go against the "assumption" that the word "synthetic" automatically means "100%/Full Synthetic". Coming around full circle.
 
Last edited:
I've never used a filter wrench in my life, always just used my hands.
In that regard the Fram Ultra I used on my last change did provide better grip that the Mobile 1 EP I've always used but could not find this time around.
 
The AMSOIL EaO used to be advertised as being similarly efficient to the OG Ultra. That's what I'm using right now. But, I'm also trying to get some Titanium filters through @Rand as many (most?) of the ones in circulation are still the OG Ultra media and they are less expensive than the EaO.
Holy cow, starting at $18.35? What's the benefit over an Ultra for over twice the cost when the filtering efficiency is the same and the capacity of the Ultra is totally adequate too? I know we've seen some wavy Fram pleats, but does that even matter? If it isn't tearing then the oil molecules and containments can't tell wavy pleats apart from strait pleats.
 
Just came across wrong, like you were discrediting my comments. Someone else called me "dude" in another thread which came across the same way. Might want to use a different term.
English is so much fun, lol. I call my wife dude sometimes. She hates it, which is why I do it :p. I'll also say it to my daughter and she just looks at me like "seriously?". When used with people I'm friendly with, it's never meant as demeaning or diminutive, it's always either meant in a teasing fashion, to get a rise, or like a "wut", like saying "seriously?" because somebody's teasing me back or intentionally giving me grief.
The term "dude" towards you wasn't taken well ... I still remember that thread and you're reaction to it.
Yeah, when it's somebody I'm not friendly with; whom I don't have a rapport with, and it appears to be used in a manner that's not friendly, I'll take exception, which I believe was the case in that thread.
But yeah, we do have history and I see your point, and your apology is accepted.
(y)
BTW, I've had email conversations and have talked to Jay on the phone many times - it's been a year or so ago, so he's been a friend. Why would I all of a sudden imply that he was lying about the media?
I don't know, that's one of the reasons I was quite puzzled by these two quotes:
ZeeOSix said:
Who knows if Fram meant 100% "full synthetic" when they use the term "synthetic". It could be, or it could be it was close to 100% synthetic and simply therefore called "synthetic".
ZeeOSix said:
Fram has NEVER said that their media in the Ultra was "full synthetic" or 100% synthetic". If it was, don't you think they would use one of those terms?
The bolded and underlined bit on the 2nd one was particularly eyebrow raising in the context of being in response to my quoting of the statements made by Jay.
I never thought to ask him why Fram didn't use the term "full synthetic" or "100% synthetic". If it came across as questioning Jay's info, it really wasn't ... reading between the lines and assuming can be hazardous at times.
Not sure if it was reading between the lines or assuming, but just going by what words were said in those above two quotes. That's what really threw me.
My comments were meant along the lines of puzzlement on why Fram never used the term full synthetic
And that makes more sense. It reads like you are saying that it's not full synthetic, because if it was, they'd have labelled it that way. Which of course contradicts what Jay has said, and that's how I took it. I'm guessing you did not intend for that sentence to read like it does?
- I would have for reasons mentioned before (more clear, a better selling point). If it's kind of an "industry" thing to imply the word "synthetic" means 100%, I can see that ... but I doubt everyone totally uses the term that way.
Yeah, I mean, there are really only the three types of media, and the primary market for the synthetic media filters has always been heavy industry, so this stuff hasn't historically been consumer facing. I have noticed that some brands in the consumer space (Purolator/Wix) do use the term full synthetic, likely to emphasize that to the consumer, but that doesn't seem to be a big focus point for the OG's in this space.
Yes, and that would go against the "assumption" that the word "synthetic" automatically means "100%/Full Synthetic". Coming around full circle.
The website language supports the assumption, while the box language doesn't, it's the new First Brands Paradox 😁
 
Holy cow, starting at $18.35?
Welcome to Canada! The Ultra up here isn't much cheaper, if at all, depending on the model:
Screen Shot 2023-03-07 at 11.20.10 PM.webp

What's the benefit over an Ultra for over twice the cost when the filtering efficiency is the same and the capacity of the Ultra is totally adequate too? I know we've seen some wavy Fram pleats, but does that even matter? If it isn't tearing then the oil molecules and containments can't tell wavy pleats apart from strait pleats.
Synthetic media also flows better and the depth filtration is more likely to keep particles from sloughing off the media and ending up back in circulation. But yeah, if you are legit paying twice the price, that's a hard sell. Up here, it's not twice the price, it's about $6 difference, but that could still be a hard sell for some folks, lol.
 
Since nested quotes don't work anymore ... this is better for this response.
1678249291845.png

It was more along the lines of being puzzled by why Fram didn't use the term "full synthetic". Gave reasons why it was puzzling to me, and why I'd use the term if I was someone in the Fram marketing dept.

And that makes more sense. It reads like you are saying that it's not full synthetic, because if it was, they'd have labelled it that way. Which of course contradicts what Jay has said, and that's how I took it. I'm guessing you did not intend for that sentence to read like it does?
Using just the term "synthetic" still probably left some doubt in some people's thoughts when Fram's website didn't specifically say "full synthetic" ... that's how I look at it obviously (again, no rules or regulation in the oil filter world defining "synthetic" media and the content percentage). That's probably why the earlier conversations on BITOG came about and Jay made the clarification comments on the OG media. Only Jay's comments buried deep in some BITOG threads verified it is ... the regular "Joe Public" doesn't see that like we do. But it wasn't meant to put doubt in Jay's comments. I saw his comments when he posted them back then, just like you and others reading the threads where he said it was full synthetic media. I probably even mentioned way back then why didn't Fram use the term "full synthetic", lol.

And today, it's really a puzzlement (the "paradox" as you say) when someone reads the info in the "Media" drop down on Fram's Ultra website to see it's now "synthetic blend" when it still says "Synthetic" in the name ("Ultra Synthetic") on the Fram website, the box and the filter can.

I have noticed that some brands in the consumer space (Purolator/Wix) do use the term full synthetic, likely to emphasize that to the consumer, but that doesn't historically seem to be a big focus point for the OG's in this space.
Yes, Purolator made it more clear with their "full synthetic media" description.

The website language supports the assumption, while the box language doesn't, it's the new First Brands Paradox 😁
That's all we need, lol.
 
The AMSOIL EaO used to be advertised as being similarly efficient to the OG Ultra. That's what I'm using right now. But, I'm also trying to get some Titanium filters through @Rand as many (most?) of the ones in circulation are still the OG Ultra media and they are less expensive than the EaO.
Better get some old stock ... see the current media info on the Fram Titanium. Why are they keeping the metal screen backing when the media is "synthetic blend"?. 🤷‍♂️ It still shows to have the 99+% @ 20u efficiency rating.

Might have to go on the Wayback Machine to see if that media statement has changes since the Titanium came out.

https://www.fram.com/products/oil-filters/titanium

1678251330926.png
 
They just can't leave well enough alone eh? LOL!
Seems that way ... but, if it went to the "synthetic blend" media like the new Ultra, why does it's still say it's wire backed on the Fram website? The new Ultra info doesn't say that the wire backing is still there, and it's not. Of course, there have been reports of Titaniums in the wild with not wire backing seen through the center tube holes. So seems it can't be an AAP request to leave the wire backing in place. The confusion mounts, lol.
 
Seems that way ... but, if it went to the "synthetic blend" media like the new Ultra, why does it's still say it's wire backed on the Fram website? The new Ultra info doesn't say that the wire backing is still there, and it's not. Of course, there have been reports of Titaniums in the wild with not wire backing seen through the center tube holes. So seems it can't be an AAP request to leave the wire backing in place. The confusion mounts, lol.
First Brands - First in confusion!
 
Here's info from the Wayback Machine looking at Fram's website history. The Fram Titanium seems to have shown up on Fram's website somewhere between May and Sep 2020. It shows that the Titanium media has always been wire backed synthetic blend ... whooooah, what's that mean? And they call it a "high flow synthetic oil filter", but then in the description say it's a "premium synthetic blend media".

May 12, 2020 ... No Titanium shown.
1678255421423.png


Sep 24, 2020 ... Titanium shown.
1678254776672.png


Titanium description ... "synthetic blend" media ... with "metal screen backing". So looks like the Titanium was ALWAYS wire backed synthetic blend ... not "full synthetic" like the OG Ultra. Makes you wonder what's going on. Is the Titanium really a different media than the OG Ultra? ... seems that way ... or ???

1678254891549.png


1678254972634.png
 
Last edited:
Back
Top Bottom