Quote:
Here is the bottom line. Mobil 1 is still a great product and I really do not think anyone doubts that. The only thing (and I believe this is the only thing) that most are upset about is that Mobil raised such a ruckus when Castrol switched to Group III and called it synthetic. Now there is the possibility that XOM is using some Group III in their prized Mobil 1 product line. If this is correct they should say so. Maybe instead of having Mobil 1 and Mobil 1 EP, have a Mobil 1 Group III and a Mobil 1 PAO, kind of like Amsoil does. I know it would be a hard thing for them to swallow, but they could do it. Change the labels a little to let everyone know the difference.
As for market share, the last I saw, Mobil 1 had a synthetic market share of around 59%. They are still the king of synthetics in North America.