- Joined
- Apr 12, 2025
- Messages
- 867
Challenge his testing method. Do you know a better way? Show us idiots please.And content geared to be palatable to the vast majority of people is necessarily limited in terms of breadth and depth of technical data, which unfortunately leads to erroneous or flawed "conclusions" as perceived by this audience. Sensationalism drives uptake. That's how you play the algorithm, and I applaud him for being very good at it.
Fame and sensationalism attract a lot of idiots. There's a reason the Kardashians are rich and famous, and it isn't because they have an intellect on par with Hawking. There's a reason you probably didn't have a clue who Dr. Rudnick was before joining this site (assuming you do now), and why people like David Suzuki are famous, while those like Dr. Osami Hanjo aren't.
Being a good communicator is a skill. Being able to make content about a subject which most of your audience isn't likely to ever truly understand while still fostering a desire to consume that content is a gift and illustrates a strong grasp of that skill. I suspect this may be in part due to his educational background, which is a BA in Advertising, but to be able to sell this content, which is pretty dry, to Joe Average in volume? That takes more than just education. That's the proverbial "selling ice to an Eskimo" and that takes a certain kind to be able to pull off.
Lake is not some Project Farm. He is a scientist, a highly respected one in the industry.