I mean, I'm either one of them or used to be one of them. But I also not only have been in situations where you just can't do your own oil change, but can also see the utility of having a place do it.
You will get raked over the coals if you do, I remember grand total quoted something like $120 because those places make their money on an upsell, but, it can be done.
Exactly like when you go to Arby's and order ONLY the 2 for $6 Roast Beef sandwich. To "make them happy" they would PREFER you then add a drink and fries, but. No.... Ask yourself, is it your job to make them happy? (Happy = money. The 2 for $6 is the Loss Leader and they probably make no money off it, even lose money a la Burger King.)
You will pay every tax and fee at the shop.. but it can have utility.
As mentioned before, sometimes, SOMETIMES (and to some people, money is not a concern..) it can work.