I have a 7317 Ultra sitting in front of me... and after staring at it, tilting it, changing the lighting etc., I don't see anything resembling a date code... anywhere on the filter...
And did Fram change the paint and graphics on the Ultra's ... this last one seems a little cheap.. paint is less golden and mine had a cheap looking, peeling sticker on it ...
Noticeably different from the last one, same model number 7317...
Not that it matters... but hey, it is an "ULTRA..."