At the start of the video it briefly mentioned the domestic makers making small cars. My first thought was, Vega and Pinto. It shouldn't, those relics are long and dead, that's beating a dead horse, but I'm not sure I'm looking forward to the Big 3 trying their hand again at small and cheap. We're a couple generations removed from those times but I still have this nagging feeling that Detroit would be like "oh you won't buy our expensive profit-heavy big vehicles? well we can make you regret that."
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I'm not even sure how much I want a small car... cheap yes, but small vehicles tend to just do everything that much worse.
I'm not much of one for rolling back standards but... roll back a bit and you could shave a few percent. Removing the backup camera isn't going to save much (unless if semiconductor products really do get expensive). But if you took out a couple airbags, anything "smart" with forward collision detection etc, and otherwise decontented, could you shave more than a few percent off?
I'm probably tilting at windmills on this one. Only if the economy crashes and burns would low content cheap cars sell again.