Business Wire: Ford Takes In Record 50000 F-Series Retail Vehicles Orders in March...

[wemay]

Business Wire: Ford Takes In Record 50000 F-Series Retail Vehicles Orders in March; Ford Electrified Vehicle Sales Post Record; Ford Pro Continues Strong Momentum; Ford Bronco Family Achieves Record March Sales; Lincoln SUV Demand Strengthens.
https://www.businesswire.com/news/h...rd-March-Sales-Lincoln-SUV-Demand-Strengthens

 

[Cujet]

That may be showing pent up demand. However, I don't think Ford is producing anywhere enough F150's at the moment.

 

[jeepman3071]

Record orders because there is nothing on the lots?

 

[Tman220]

Pent up demand because no vehicles are on the lots. It's funny how you can swing an opinion with a single story or by a single omission. The industry as a whole is not in good shape due to the ongoing chip shortage

https://www.freep.com/story/money/cars/ford/2022/04/04/ford-first-quarter-sales/7265696001/

 

[Dave9]

Seinfeld

 

[CKN]

The Ford Dealer here had two F-150s on the lot. Usually they have hundreds. They can take orders all day long but THERE ARE NOT ANY CHIPS to produce them.
A percentage of those orders will be cancelled-just because of the wait. OR-if another manufacturer can come through with production some will be lost to the competition.

Also-I was in Industrial Sales for my career. My boss told me something early on-"A SALE ISNT A SALE UNTIL IT'S PAID FOR".

There isn't a bad half-ton truck.

 

[PimTac]

The big question here is WHO is ordering these trucks? Government? Consumer?

That would be interesting to see a breakdown.

 

[CKN]

The big question here is WHO is ordering these trucks? Government? Consumer?

That would be interesting to see a breakdown.

Also how many business customers who are not really large "fleets" but buy a truck or three.