Bob Lutz warns Apple

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Originally Posted By: Benzadmiral
Originally Posted By: simple_gifts
Quote:

Volvo means "I Roll" in Swedish.


Actually, Latin.

Yes, "volvere" is the original verb, "to turn, to roll."

Lego is another one: "I assemble," from "legere," the word that appears in "legion" (an assembly of soldiers), "College" (where students assemble to [theoretically] learn), and so forth.

We now return you to BITOG from The Internet "What did I just read???" Dictionary.


Lots of Latin based car names; Volare (to fly lol), Optimus, Maxima; any others...?
 
I would listen to Bob Lutz as much as I would to Roger Smith. Neither of these guys should be able to make any predictions. If you look up visionary in the dictionary, these guys would be zillion miles away.
 
Originally Posted By: simple_gifts
Lots of Latin based car names; Volare (to fly lol), Optimus, Maxima; any others...?


My favorite is "Invicta"...UNCONQUERED!!!!
There was also the Ford Prefect in the UK, the best known praefectus from Roman times was the Praetorian one who commanded the emperor's guard regiment.
Legacy comes from legatus, a representative of a high official.
So many English words come from Latin that this could go on for a long time...one could argue that English is Latin mixed with German in such a way as to be as confusing as possible.
 
Tesla has had quite a bit of publicity, yes. But in terms of being anything other than a very high end niche product, has not yet had any success.

Perhaps in time there will be momentum and lots of people will start buying electric only cars. But it is my opinion that we are a very long way away.

Apple's past successes (and they have been many) was to develop something so unique and valuable that a large chunk of the population quickly realized that it was something they could not live without.
 
Originally Posted By: SeaJay
Tesla has had quite a bit of publicity, yes. But in terms of being anything other than a very high end niche product, has not yet had any success.

Perhaps in time there will be momentum and lots of people will start buying electric only cars. But it is my opinion that we are a very long way away.

Apple's past successes (and they have been many) was to develop something so unique and valuable that a large chunk of the population quickly realized that it was something they could not live without.


I disagree. I'm not aware of a single unique product that Apple has made. What they do is take an already developed product/market and make it better. To their followers they make it perfection.

What new product have they come out with?
 
Quote:
The Apple Car: Facts, Rumors, and Wild Speculation
—The charging cord for the battery system will be nonstandard and proprietary to Apple, and will change with each new model.

—Should the windshield crack, Apple will not replace it; you will need to replace the entire vehicle.

—A next-generation Apple Maps utility will steer the car directly into lakes with no need for driver input at all; this will be known as “Cousteau mode.”

—Siri will handle all left turns, for some reason.
 
Originally Posted By: Nate1979
Originally Posted By: SeaJay
Tesla has had quite a bit of publicity, yes. But in terms of being anything other than a very high end niche product, has not yet had any success.

Perhaps in time there will be momentum and lots of people will start buying electric only cars. But it is my opinion that we are a very long way away.

Apple's past successes (and they have been many) was to develop something so unique and valuable that a large chunk of the population quickly realized that it was something they could not live without.


I disagree. I'm not aware of a single unique product that Apple has made. What they do is take an already developed product/market and make it better. To their followers they make it perfection.

What new product have they come out with?


By gosh he's right!
 
Perhaps Apple will start an auto subsidiary.

The cars may be marketed under the "Lemon" brand name.
56.gif
 
Originally Posted By: Bluestream
Originally Posted By: Nate1979
Originally Posted By: SeaJay
Tesla has had quite a bit of publicity, yes. But in terms of being anything other than a very high end niche product, has not yet had any success.

Perhaps in time there will be momentum and lots of people will start buying electric only cars. But it is my opinion that we are a very long way away.

Apple's past successes (and they have been many) was to develop something so unique and valuable that a large chunk of the population quickly realized that it was something they could not live without.


I disagree. I'm not aware of a single unique product that Apple has made. What they do is take an already developed product/market and make it better. To their followers they make it perfection.

What new product have they come out with?


By gosh he's right!


You're bashing Apple.
smile.gif


You jealous Apple hater, you..

What's wrong, can't afford iPhone? Or the phone that suits your needs, it's not up to iPhone's level?

Get ready for a lawsuit..
smile.gif


Your preference is incorrect.
crackmeup2.gif


Apple car will be 300% faster, but only run on 5% of the roads.
 
Originally Posted By: Nate1979

I disagree. I'm not aware of a single unique product that Apple has made. What they do is take an already developed product/market and make it better. To their followers they make it perfection.

What new product have they come out with?


Agreed, but they took products that many people didn't realize they needed, did something to those product to make them more seem indispenable, or at least cool to own resulting in mass sales.
 
Originally Posted By: MaximaGuy
Apple like TSLA will target upper middle class and above and if they succeed in that segment it is plenty of money. AAPL did that from get go, they don't target an audience that isn't worth targeting.

If TSLA can be successful why not Apple, did TSLA folks knew how to build autos. They learnt that there is a niche market for 80K autos running on batteries. Do they make batteries NO, they get the technology and build it it volumes and do it right.

The Big3 can keep building trucks and truck based SUVs for the rest of their lives. The Big3 were mismanaged and had poor leaders.


You really need to read up on Tesla before talking about it like you know it, you totally missed their entire business model.
 
Originally Posted By: hattaresguy

You really need to read up on Tesla before talking about it like you know it, you totally missed their entire business model.


pl. chime in your thoughts as to what I missed in my post, I want to hear your side before debating
 
Originally Posted By: hattaresguy
Originally Posted By: MaximaGuy
Apple like TSLA will target upper middle class and above and if they succeed in that segment it is plenty of money. AAPL did that from get go, they don't target an audience that isn't worth targeting.

If TSLA can be successful why not Apple, did TSLA folks knew how to build autos. They learnt that there is a niche market for 80K autos running on batteries. Do they make batteries NO, they get the technology and build it it volumes and do it right.

You really need to read up on Tesla before talking about it like you know it, you totally missed their entire business model.

I agree. Many posters don't know/understand Tesla business model but they talked like they do.

"They learnt that there is a niche market for 80K autos running on batteries ". From whom did Tesla learn ? Or they created a new niche of zero emission(exhaust) luxury sedan that can out perform traditional ICE such as MB S-Class, BMW 7 series, Audi A8 ... that luxury car makers are now follow ?
 
Originally Posted By: MaximaGuy
Originally Posted By: hattaresguy

You really need to read up on Tesla before talking about it like you know it, you totally missed their entire business model.


pl. chime in your thoughts as to what I missed in my post, I want to hear your side before debating


Google Tesla, their is nothing to debate their business model is very simple and they are not secret about it.

The simple fact that you stated Tesla is targeting the upper middle class shows you don't understand their business model. I personally think the business model they have which you don't know about is very good, as does the stock market.

At this point who knows about Apple, they are just talking I highly doubt they will invest the effort into becoming a proper vehicle manufacture like Tesla did. Musk elaborates on the difference between tech and auto companies in a number of his talks, I believe one is on TED. Transitioning from tech to heavy industry in his case cars and rockets gives him a unique perspective.

For starters even if Apple went full bore behind a car they would be 5-7 years away(best case) from a marketable vehicle. Bob Lutz understands this quite well, he has been in the business a long time.
 
Last edited:
Originally Posted By: hattaresguy
Google Tesla, their is nothing to debate their business model is very simple and they are not secret about it.

The simple fact that you stated Tesla is targeting the upper middle class shows you don't understand their business model. I personally think the business model they have which you don't know about is very good, as does the stock market.

At this point who knows about Apple, they are just talking I highly doubt they will invest the effort into becoming a proper vehicle manufacture like Tesla did. Musk elaborates on the difference between tech and auto companies in a number of his talks, I believe one is on TED. Transitioning from tech to heavy industry in his case cars and rockets gives him a unique perspective.

For starters even if Apple went full bore behind a car they would be 5-7 years away(best case) from a marketable vehicle. Bob Lutz understands this quite well, he has been in the business a long time.

^^^^^ Agree with most of your points. Only 1 thing I think you're a little pessimistic that is timing. If Apple invests 20-30 billions right now they can have a marketable EV within 3-4 years, a lower volume than Tesla Model 3 but possibly a higher volume than Model S or X.

The question is what Apple EV will cost compares with Tesla. Consumer Report rates Tesla Model 3 the best ever, can Apple EV better and at what premium ? With similar features at few thousands more they will get some buyers, especially from died hard fans.
 
Originally Posted By: HTSS_TR
Originally Posted By: hattaresguy
Google Tesla, their is nothing to debate their business model is very simple and they are not secret about it.

The simple fact that you stated Tesla is targeting the upper middle class shows you don't understand their business model. I personally think the business model they have which you don't know about is very good, as does the stock market.

At this point who knows about Apple, they are just talking I highly doubt they will invest the effort into becoming a proper vehicle manufacture like Tesla did. Musk elaborates on the difference between tech and auto companies in a number of his talks, I believe one is on TED. Transitioning from tech to heavy industry in his case cars and rockets gives him a unique perspective.

For starters even if Apple went full bore behind a car they would be 5-7 years away(best case) from a marketable vehicle. Bob Lutz understands this quite well, he has been in the business a long time.

^^^^^ Agree with most of your points. Only 1 thing I think you're a little pessimistic that is timing. If Apple invests 20-30 billions right now they can have a marketable EV within 3-4 years, a lower volume than Tesla Model 3 but possibly a higher volume than Model S or X.

The question is what Apple EV will cost compares with Tesla. Consumer Report rates Tesla Model 3 the best ever, can Apple EV better and at what premium ? With similar features at few thousands more they will get some buyers, especially from died hard fans.


How can Consumer reports rate a Tesla Model 3 as best ever?
 
Originally Posted By: Silverado12
I wonder if the apple car will be made in China like their other products?


In single story factories . To keep workers from jumping to their deaths.
 
Well, if they do get into building cars, I hope they get some real mechanical engineers and listen to them.

Tearing down an older Apple laptop I found some clever/curious engineering. Spot welds between aluminum and stainless steel (broken) and holes drilled unbelievably close to the edge of a stressed aluminum frame (broken through).
 
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