http://time.com/4002647/ashley-madison-hackers-data-released-impact-team/ The hackers motives are actually very interesting and surprising.
The hackers, who call themselves Impact Team, had threatened in July that they would release user data from Ashley Madison and Established Men — a sister site that connects wealthy men to “young, beautiful women” — unless Avid Life Media (ALM), the Toronto-based company that owns both sites, did not take them down immediately. While the hackers’ main objective is to expose the site’s customers for their questionable morals, they also targeted what they say are ALM’s fraudulent business practices. While they had earlier said that the $19 fee Ashley Madison charges customers to wipe their user data clean does not actually get rid of the information completely, the post announcing Tuesday’s dump contained additional allegations. “Find someone you know in here? Keep in mind the site is a scam with thousands of fake female profiles,” the post — entitled “Time’s Up!” — reads. “90-95% of the actual users are male. Chances are your man signed up on the world’s biggest affair site, but never had one. He just tried to. If that distinction matters.” “We have explained the fraud, deceit and stupidity of ALM and their members,” an earlier paragraph of the Impact Team statement says. “Now everyone gets to see their data.”