And people dismiss my statement about a car's responsiveness and driving dynamics, and it's direct relationship to sales.
Even the "non enthusiast" knows car quality when they see it. Sure, there is a segment of the population that would be 100% satisfied with a Yugo. The rest of us compare cars somehow. Whether through word of mouth, test drives, rentals or friends cars.
I can't stand the Jetta. I owned a TDI for 70,000 miles and could not wait to get rid of it. The electric steering had issues, VW was unable to fix. The car wandered horribly in windy conditions. Due to the "reactive" nature of the software. But, worse than that, the transmission hump pushed on my RH leg. It intrudes into the cabin. On long drives, this was very annoying to a guy with big legs.
The list of failures I had with that car was simply stunning.