10k miles is the factory interval on both my cars, a 2006 VW Golf TDI and a 2000 VW Beetle TDI. I use OEM (Mann, Bosch or Hengst as of late) full flow filters, synthetic CJ-4 5w40 oil and don't give it a second thought. My last OCI on my Golf was 23k km (~14k miles) and it was only changed due to an imminent move to Baltimore where I do not have a garage.
I'm adding a bypass filter to the Golf (an excellent kit from dieselgeek), and won't bother doing UOA to see how the oil is holding up until at least 20k km. I'm hoping to extend oil changes out to at least 35 - 40k km with it installed, depending on usage (also installing an OEM european trailer hitch).