Originally Posted By: antiqueshell
Originally Posted By: threeputtpar
I know the former Controller for Unilever, and he was the dumbest "smart" person that I have ever known. While he was there, they destroyed a couple of well know and liked brands/products by going cheap on them. He told me some of the increases on profit margins, and some of them were quite large, but some of them barely made a difference so why they ruined a good product for no financial benefit was absurd.
I try to avoid any of their products now, just on principle.
Wow, this is very interesting to say the least. Not surprising either of course, I bet that clown is a MBA too. They are the biggest pool of dumb "smart" people, in the modern business world.
My guess is the change that barely made a difference is either resume building or risk hedging. As in they just change for the sake of change so they have something to brag about when looking for another job or ask for a raise. And the risk hedging may be due to the new ingredient being available all seasons instead of only in season, so they don't have to worry about discount vs price increase many times a year.