I used to LOVE Breyers ALL NATURAL Ice Cream...
For around a century it was one of the only easily obtainable super market bought mass market ice cream that was indeed
ALL NATURAL, with most flavors using only milk, cream, sugar, and and natural flavor, like real Chocolate, or real fruit.
Over the past year or so, Unilever which bought out the Philadelphia based company has started calling most of the flavors a "FROZEN DESSERT" but they certainly didn't let the consumer know publicly about this "change" .
I used to buy their cherry vanilla, and peach ice cream and it was simply fantastic for the price and it was ALL NATURAL with just fresh peaches or REAL fresh bing cherries added to the all natural ice cream.
Well to my surprise when I started to eat a portion out of a newer container of Cherry Vanilla and noticed IMMEDIATELY how strange the ice cream tasted, it had an odd texture, and it didn't seem firm, or even cold in my mouth even though it looked firm to the eye....At first I thought it might have melted at some point and then been refrozen at the store. But even the cherries tasted artificial like fake cough syrup....I glanced at the label just to check and lo and behold the ingredients were VERY different from the natural ice cream I expected , now added were all kinds of artificial ingredients and the all natural label was missing from the carton, and it was replaced with the title "Quality" and "Frozen Dessert" LOL....
I took the carton back to the store and told them I wanted my money back because this was not the product I expected to receive.
I wrote Breyer's and told them of my experience, they CLAIMED that they did a study that consumers "preferred" the new formula frozen dessert because it had a smoother texture....
That is bunk...the executives preferred it because they could squeeze out a little more profit, and the stuff would have a long shelf life. They went on to state that they still made a few flavors in the all natural recipe version, but even those had whey and tara gum added!
It appears that I am certainly not the only Breyers customer that noticed this HORRIBLE change. I have found almost a hundred or more consumers posting about the repulsive taste of the "new and improved" product. And usually 100 posts on the net equal tens of thousands of customers that never post a complaint.
So it appears that Unilever has killed off an iconic, quality brand that served up premium all natural ice cream for more than a century so that greedy, short sighted executive MANGLEMENT could skim a few more dollars off the company for themselves and their greedy shareholders.
No, more Breyers for me.
For around a century it was one of the only easily obtainable super market bought mass market ice cream that was indeed
ALL NATURAL, with most flavors using only milk, cream, sugar, and and natural flavor, like real Chocolate, or real fruit.
Over the past year or so, Unilever which bought out the Philadelphia based company has started calling most of the flavors a "FROZEN DESSERT" but they certainly didn't let the consumer know publicly about this "change" .
I used to buy their cherry vanilla, and peach ice cream and it was simply fantastic for the price and it was ALL NATURAL with just fresh peaches or REAL fresh bing cherries added to the all natural ice cream.
Well to my surprise when I started to eat a portion out of a newer container of Cherry Vanilla and noticed IMMEDIATELY how strange the ice cream tasted, it had an odd texture, and it didn't seem firm, or even cold in my mouth even though it looked firm to the eye....At first I thought it might have melted at some point and then been refrozen at the store. But even the cherries tasted artificial like fake cough syrup....I glanced at the label just to check and lo and behold the ingredients were VERY different from the natural ice cream I expected , now added were all kinds of artificial ingredients and the all natural label was missing from the carton, and it was replaced with the title "Quality" and "Frozen Dessert" LOL....
I took the carton back to the store and told them I wanted my money back because this was not the product I expected to receive.
I wrote Breyer's and told them of my experience, they CLAIMED that they did a study that consumers "preferred" the new formula frozen dessert because it had a smoother texture....
That is bunk...the executives preferred it because they could squeeze out a little more profit, and the stuff would have a long shelf life. They went on to state that they still made a few flavors in the all natural recipe version, but even those had whey and tara gum added!
It appears that I am certainly not the only Breyers customer that noticed this HORRIBLE change. I have found almost a hundred or more consumers posting about the repulsive taste of the "new and improved" product. And usually 100 posts on the net equal tens of thousands of customers that never post a complaint.
So it appears that Unilever has killed off an iconic, quality brand that served up premium all natural ice cream for more than a century so that greedy, short sighted executive MANGLEMENT could skim a few more dollars off the company for themselves and their greedy shareholders.
No, more Breyers for me.
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