I think it depends on the brand. Looking at the MSDS's, Valvoline Durablend for the wider spreads such as 5w30 appears to have better base oil components than the tighter spreads such as 10w30. On that alone (all else equal) the 5w30 Durablend may be better than the 10w30. Of course there is a lot more to oil than base oil type. Now for Maxlife the MSDS's show all grades very similar in base oil composition, in which case I would definitely favor the 10w30 over the 5w30.