OEM Denso vs Denso aftermarket, insight straight from Denso

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Oct 15, 2021
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It's been discussed on here quite a bit but here it is straight from the horse's mouth. Fascinating article that delves into the difference between OE Denso and aftermarket Denso parts.

TL/DR takeaway: "Denso typically targets about 85-90 percent of OEM specs in both its aftermarket parts and Toyota Second Line parts."

https://www.repairerdrivennews.com/...t-parts-from-same-manufacturer-not-identical/
I think after 2020 automakers really put the squeeze on parts manufacturers with regards to selling "OE" parts. In the BMW world this meant an OE part was the Genuine BMW part with the BMW logo ground off. Now it's poor quality control aftermarket parts from Asia.
 
Thanks for sharing, very interesting.

I always found it strange how OE parts for European makes are so readily available while the same cannot be said for Japanese makes.
 
Same for hard drive manufacturers, they tend to target much tighter tolerances because the qualifications is much tighter. Say they test 1000 units and if they fail more than 0.5% they will disqualify you for the next 6 months. In retail market if they fail even 1% they can just send you a warranty replacement or let you return free of charge at the retailers.

I've worked in a place once got a stop shipment as an OEM vendor. It is not a fun thing to deal with.
 
Denso Downstream O2 sensor just failed on my wife’s Accord after 9 months and 5K?

Prior Denso lasted a couple years.

OE Denso lasted over 10 years and was originally replaced for giggles, oops.
This whole article makes you rethink buying Denso vs Genuine.
 
IMHO, buying parts like sparkplugs from other than a reputable source such as the dealer or FCP euro is a gamble.
 
Denso Downstream O2 sensor just failed on my wife’s Accord after 9 months and 5K?

Prior Denso lasted a couple years.

OE Denso lasted over 10 years and was originally replaced for giggles, oops.
This whole article makes you rethink buying Denso vs Genuine.
Don't fix what isn't broken. Did you at least keep the original as spare just in case?
 
I can understand the business sense of Denso, but for all aftermarket part consumers it presents a big problem. If your car's part is something that Denso makes, is it made to fit 50 cars? or 10 ? regardless it means that perhaps the dealer part counter has the closer match to OEM spec? If you need a radiator and the size L to R and Top to Bottom is pretty standard, how do you know if the thickness of the core is -5mm or +3mm to what's installed in your car? Maybe the difference is small, but now you've increased the risk the engine might overheat if you visit Houston or take too long to get warmed up in Northern Ontario?

OEM's really don't want owners to keep the cars going longer than warranty. Dagnammit.
 
OEM's really don't want owners to keep the cars going longer than warranty. Dagnammit.
This depends on the brand your purchase. The domestics are notorious for this. Also the model - high volume models are less of an issue.

Toyota and Honda are generally pretty good about supporting their higher volume models. I can still purchase consumables and common replacement parts from the dealer on 15-20 year old vehicles. Toyota still has a significant edge over Honda though, they discontinue fewer items and don’t play the price jacking game that Honda likes to.
 
So is Toyota the "OEM" or is Denso the "OEM"?

There are two different definitions for Original Equipment Manufacturer and both are about equally popular. Calling Denso the OEM seems more logical to me, but then what is Toyota? The Final Assembler?
 
So is Toyota the "OEM" or is Denso the "OEM"?

There are two different definitions for Original Equipment Manufacturer and both are about equally popular. Calling Denso the OEM seems more logical to me, but then what is Toyota? The Final Assembler?

Denso is still the OEM in my mind. The genuine parts are still made by Denso, but to the vehicle manufacturers' (higher) standard
 
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