In my part of the country, most people who actually care what they are putting in their tank, think that Chevron has the best cleaning gas, followed closely by Shell and Costco. Chevron stations are everywhere here in Utah, and typically price their gas only slightly higher than other stations, where Shell is always priced noticeably higher than everyone else. That could have something to do with the local favored attitude to Chevron.
Exactly my question. Is there a point of diminishing return, where just adding more does little to clean any better?
Shell has to be feeling the pressure of Costco advertising 5x, but at discount rates. Perhaps 6x is little more than justifying premium pricing?