Hi folks. Hope all is well.
My name is Steve Lang and I have pretty much been a contributor and lurker here at BITOG for the last five or so years. A few of you may know me for my articles about the car business and the walking cartoons I get to deal with at the auto auctions. If you don't, well, let's just say that what the used car business lacks in ambience, it more than makes up for in ambulance.
Long story short, I wrote an article that got released yesterday on Yahoo. It primarily focuses on the aftermarket oil additive industry and the issues that come with blindly putting an unproven product with your crankcase oil. I have been a fervent believer in always giving your car the best oils it can possibly have for the long haul, and as someone who finances older cars and liquidates quite a lot of newer ones, I see the daily difference between those who do so, and those who blindly put aftermarket products due to their unrealistic guarantees.
https://www.yahoo.com/autos/bottled-magic-or-snake-oil-the-truth-about-118805206027.html
This is the article. The audience is typically less knowledgeable than the BITOG community, so I tried to make it as simple and useful as possible for everyday folks. The bottle we designed is also... well... unique.
If you have a moment today feel free to read it. If you're really tired, just look at the bottle.
All the best!
Steve Lang
My name is Steve Lang and I have pretty much been a contributor and lurker here at BITOG for the last five or so years. A few of you may know me for my articles about the car business and the walking cartoons I get to deal with at the auto auctions. If you don't, well, let's just say that what the used car business lacks in ambience, it more than makes up for in ambulance.
Long story short, I wrote an article that got released yesterday on Yahoo. It primarily focuses on the aftermarket oil additive industry and the issues that come with blindly putting an unproven product with your crankcase oil. I have been a fervent believer in always giving your car the best oils it can possibly have for the long haul, and as someone who finances older cars and liquidates quite a lot of newer ones, I see the daily difference between those who do so, and those who blindly put aftermarket products due to their unrealistic guarantees.
https://www.yahoo.com/autos/bottled-magic-or-snake-oil-the-truth-about-118805206027.html
This is the article. The audience is typically less knowledgeable than the BITOG community, so I tried to make it as simple and useful as possible for everyday folks. The bottle we designed is also... well... unique.
If you have a moment today feel free to read it. If you're really tired, just look at the bottle.
All the best!
Steve Lang