I was at my local AAP today and was told that they were changing out Carquest oil for Fram motor oil in the near future. Never heard of it, I googled Fram oil and nothing came up except oil filters and such. Anyone else heard of this oil.
Fram motor oil
- Thread starter grisby
- Start date
I saw a Fram-branded oil a few years ago. At the time it was Motorcraft/Kendall. If you ever see it, take a picture of the bottle for us 
I noticed this on the Dexos approved list but figured it was for another market? Haven't seen any flavors of Fram oil in person nor online.
Edit - found this
Edit - found this
5w30 FRAM Fully Synthetic Motor Oil 6 Quarts in Case - New Stock!! | eBay
Find many great new & used options and get the best deals for 5w30 FRAM Fully Synthetic Motor Oil 6 Quarts in Case - New Stock!! at the best online prices at eBay! Free shipping for many products!
www.ebay.com
Sounds like they couldn’t sell Carquest branded oil so they went with a more familiar name brand.
This should get the conventional boys drooling.
This should get the conventional boys drooling.
FRAM Lubricants
FRAM engine oil synthetic and mineral, motorcycle oil, automatic transmission fluid ATF
www.fram.mx
If they blow it out at some point for a buck a quart or less I might buy some for my mower.
I might buy some for my mower.
We've had AAP stores around here for a long time. Carquest stores were always in the small, rural towns so they were very unfamiliar to a lot of people and when AAP bought them and started using the name on parts, it was just a "name". It had no meaning or value to many.
Motor oil is becoming a commodity for many people, actually, for the majority of non-automotive people. It's "just oil" and there's no substantial difference between all the different brands. I'd venture to say that many shops, unless they get paid by Castrol, Valvoline, etc to put up a banner saying "We proudly use XXX motor oil", don't care what brand oil their bulk supplier pumps in their tank as long as it meets modern specs.
Isn’t AAP the stores selling the Fram Titanium filters? Maybe they have a agreement in place for branding?
I don't go to AAP that often but I do know that the FU filters are pretty limited in where you can buy them. Walmart and Meijer (a midwest/regional chain like Walmart) carry them but I've never seen them in auto parts stores. I do recall some 'new' Fram filters showing up on AAP's website when I looked a while ago.
I used to use mobil1 ep, but now my dd has over 240k miles on it I don't feel spending the money will will make any difference. I have been using Car quest oil because it was about 4-5 bucks cheaper for a 5 qt jug. My wifes '11 equinox will drink any oil you put in it. Especially the "Dexos" variety. I stopped using that junk years ago. And guess what? the motor runs as good or better without it. I do add some heavier wt oil to it ,and that has helped with consumption.,,,
Will doI saw a Fram-branded oil a few years ago. At the time it was Motorcraft/Kendall. If you ever see it, take a picture of the bottle for us
Every google I did always came back with just filters and such. Glad you found this. Next time I go in I will talk to guys and see when they are going to put on shelves. I am assuming since its replacing CQ oil that it will be a lot cheaper than the major brands.I noticed this on the Dexos approved list but figured it was for another market? Haven't seen any flavors of Fram oil in person nor online.
Edit - found this
5w30 FRAM Fully Synthetic Motor Oil 6 Quarts in Case - New Stock!! | eBay
Find many great new & used options and get the best deals for 5w30 FRAM Fully Synthetic Motor Oil 6 Quarts in Case - New Stock!! at the best online prices at eBay! Free shipping for many products!www.ebay.com
Sadly a lot of consumers will see this and go oooh, Fram is making oil now. The power of branding is real. Just like STP or Exxon changing gasoline stations to Mobil.
Most have no idea who really makes the oil. A good example is a consumer who hates Walmart and would never use SuperTech but they go into Costco and buy Kirkland oil.
Most have no idea who really makes the oil. A good example is a consumer who hates Walmart and would never use SuperTech but they go into Costco and buy Kirkland oil.
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I heard that Fram oil has 800ppm of cardboard in every quart 
Yes, the Titanium (an Ultra clone) is only sold through AAP. Been talked about many times in the OF forum.
wemay
Site Donor 2023
Maybe bringing it up from Mexico...
FRAM ULTRA SYNTHETIC™ OIL 5W30
Synthetic automotive oil FRAM 5W30 with certifications API SN, ILSAC GF-5, API SN-RC, GM 4781M, DEXOS-1
www.fram.mx
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I hate both of them. Amazon Basics oil for me! heh
I may have noticed this today while dumping oil... nothing on the shelves (yet.)
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