ExxonMobil Introduces New High-Mileage Exxon Superflo Motor Oil

[tenderloin]

ExxonMobil Introduces New High-Mileage Exxon Superflo Motor Oil

FAIRFAX, Va.--(BUSINESS WIRE)--

AutoZone Locations First to Stock Exxon Superflo High-Mileage Motor Oil

ExxonMobil today announced the introduction of Exxon Superflo(TM) High Mileage motor oil designed to protect engines with over 75,000 miles.

Exxon Superflo High Mileage motor oil is designed to provide protection for critical engine parts in higher-mileage vehicles. The new formulation contains performance additives that guard against the formation of sludge and deposits, as well as a seal conditioner to help prevent leaks in older engines.

Exxon Superflo High Mileage is available in three conventional motor oil viscosities: 5W-30, 10W-30
and 10W-40.

"More and more consumers are demanding oils that meet the needs of high mileage vehicles, and Exxon Superflo High Mileage is a motor oil
they can depend on," said Jeff Jones, lubricants product manager, ExxonMobil Lubricants and Specialties. "We're pleased to offer an
Exxon Superflo product that continues to be affordable and dependable."

AutoZone, the first retailer to place the new high mileage engine oil on its shelves, will provide customers with a free quart of Exxon
Superflo High Mileage oil with the purchase four quarts.

The full Exxon Superflo High Mileage product line will first be available at over 3,000 AutoZone retail locations nationwide and later through a wide range of retailers, mass merchandisers, auto parts stores, Exxon service stations, and some Mobil service stations.

Information about Exxon Superflo High Mileage and other ExxonMobil lubricants can be found at www.exxonmobil.com.

Exxon, ExxonMobil and Superflo are trademarks of Exxon Mobil Corporation or one of its subsidiaries.




Short Name: Exxon MobilCorp
Category Code: MSC
Sequence Number: 12118
Time of Receipt (offset from UTC): 20031103T193750+0000

 

[Randy]

Not only that, but two other new ones as well:

Exxon MobilCorp: ExxonMobil Introduces New Mobil 1 Truck & SUV Formula for
Light Trucks and Sport Utility Vehicles
New Synthetic Truck & SUV Motor Oil Delivers Unsurpassed Protection for Both
Gasoline and Diesel Engines From the lumber yard to soccer practice, light
truck and sports utility vehicle (SUV) owners ask a great deal from their
tough, versatile vehicles. Now the new Mobil 1® Truck & SUV Formula
synthetic motor oil gives these drivers outstanding engine protection for
their light trucks and SUVs in every kind of driving condition. Designed for
use in both gasoline and diesel engines, Mobil 1 Truck & SUV Formula
protects hard-working truck and SUV engines in high temperature conditions
while delivering unsurpassed cold-start protection. Mobil 1 Truck & SUV
Formula uses special additives designed specifically to keep light truck and
SUV engines cleaner than conventional motor oils by providing exceptional
resistance to high-temperature varnish and low temperature sludge deposits
that can dirty an engine and rob performance. It also provides outstanding
wear and corrosion protection for critical engine parts. "With Americans
buying approximately nine million new trucks and SUVs every year, it was
important for Mobil 1 to develop a product that meets the distinct needs of
SUV and truck engines and the driving conditions their owners put them
through," said Jeff Jones, lubricants product manager, ExxonMobil Lubricants
& Specialties. "Mobil 1 Truck Formula is a high-performance motor oil for
gasoline and diesel engines, making it a one-stop solution for light truck
and SUV owners who want their motor oil to outperform all others." Mobil 1
Truck & SUV Formula will be available nationwide through a wide range of
retail and mass merchandisers, auto parts stores, Mobil service stations,
and some Exxon service stations beginning in early Spring 2004. It will be
available in the 5W-40 viscosity grade that provides "5W" flow at low
temperatures and "40" grade protection at operating temperatures. Additional
information about Mobil 1 and other ExxonMobil lubricants can be found at
www.exxonmobil.com /www.exxonmobil.com>. Mobil 1 and ExxonMobil are
trademarks of Exxon Mobil Corporation or one of its subsidiaries.


November 04, 2003 10:33 AM US Eastern Timezone
Exxon MobilCorp: ExxonMobil Introduces New Mobil 1 Racing Oil for
High-Performance Engines
FAIRFAX, Va--(BUSINESS WIRE)-- Fully synthetic Motor Oil Used by
Professional Racing Teams Now Available to Car Enthusiasts
High-performance automotive enthusiasts will soon be able to get the same
boost and protection that professional race car drivers get thanks to the
introduction by ExxonMobil of its new proprietary racing oil -- Mobil 1(R)
Racing 0W-30. The new formulation will be available to the public in early
Spring 2004. Previously available only to professional racing teams, the
Mobil 1 Racing formula combines the best of Mobil 1's patented
SuperSyn(TM) technology with boosted levels of anti-wear additives, giving
maximum protection and minimizing internal friction for exceptional power
output. The specially designed high-performance motor oil is recommended
for professional and amateur horsepower enthusiasts because it provides
the performance drivers want from their high-powered engines every time
they get behind the wheel. "We developed Mobil 1 Racing for people who
live to drive high-performance cars," said Tom Olszewski, technical
services advisor at ExxonMobil Lubricants & Specialties. "Whether they put
Mobil 1 Racing in their Honda Civic or Grand Prix GTP supercharged engine,
drivers are going to notice a difference in how long their engine lasts
and how well it performs under extreme driving conditions." Professional
racers have been enjoying the benefits of Mobil 1 Racing for years and
right now 74 percent of NASCAR drivers use Mobil 1 technology. Uniquely
engineered to help deliver maximum horsepower in all engine types, Mobil 1
Racing minimizes engine drag and friction while delivering exceptional
high-temperature protection. Mobil 1 Racing 0W-30 also incorporates
anti-wear technology to help protect supercharged, turbocharged and
high-revving engines with outstanding shear stability and a robust
additive package to extend engine life. Compared to conventional racing
oils and higher-viscosity synthetic motor oils, Mobil 1 Racing provides
faster flow to critical engine parts to provide the ultimate in
performance. Additional information about Mobil 1 and other ExxonMobil
lubricants can be found at www.exxonmobil.com /www.exxonmobil.com>.
Mobil 1, SuperSyn and ExxonMobil are trademarks of Exxon Mobil Corporation or one of its subsidiaries.

 

[GROUCHO MARX]

You have got to hand it to ExxonMobil. They let some other company establish a new market category and then they come in to compete. It's an old story. Let the price war begin!

It's hard to beat free oil though.

 

[Toy4x4]

I wonder how close the M1 TSUV 5w40 will be to Delvac1 5w40? Just a rebadge, maybe?

 

[userfriendly]

Tenderloin;
Thanks for the information, but does the recent addition of more high performance products from the majors not hurt the chances of Torco Oil making a serious comeback?
Perhaps MobilExxon are saying "Why are we competing with ourselves by selling PAO base stocks to our competition when we can formulate and market the finished product instead?"

[ November 04, 2003, 09:06 PM: Message edited by: userfriendly ]

 

[buster]

quote:

---

Perhaps MobilExxon are saying "Why are we competing with ourselves by selling PAO base stocks to our competition when we can formulate and market the finished product instead?"

---

Thats what I'm thinking. I think Mobil has the R&D to always be one step ahead of the competition. The Mobil 1 SS is actually old "off the shelf" technology. I'm sure the blueprints could be made already for the next generation of oils years away.

 

[TSoA]

Diesel-rated Mobil 1, hmm.

[ November 04, 2003, 10:26 PM: Message edited by: TSoA ]