Does Castrol need better products or marketing?

[Patman]

$49.95 for a 5-L jug of Gold?....... no wonder it's nowhere to be found here.
It should be 'around' the same price as Valvoline EP, Mobil-1 EP or Wally's Pennzoil Ultra Platinum.

$49.95 Canadian works out to $34.35 US. Still pricey but not as bad as you think. And right now at Canadian Tire for those of us who have one of their points cards and you spend $60 or more you get $5 credit for another time. I try to time all of my oil purchases at CT with a sale and the bonus dollars.