I wouldn't recommend using a Toyota filter, as the efficiency is nothing to write home about. Beyond that, all the other ones named are good filters.
I would choose according to the OCI and/or the situation. Why is that important? Capacity. The full synthetic filters (the Ultra is one) combine high efficiency with high capacity, so they can make a long run without worry of reaching their capacity limit. They would be good for cleaning too because there is virtually no chance of them plugging up and the high efficiency would catch more loose stuff quicker. I like the Ultra because it's an $8-9 filter (regular price, I just bought some at $7) that's as good as the $15-20 filters.
The Pure1 is a good filter too and has a lot of value for the money, and is very efficient, but it's a syn blend (cellulose with synthetic) so the capacity is much lower (in one application, a P1 is 16 grams capacity and the Ultra is 30... from what I have seen, this gap would be typical between most syn blend and full syn filters). Capacity may not be an issue at 7K, even if you are doing some cleaning, but if you really don't know how much gunk will break loose, you would want as much as you can get for "insurance."