So I've looked a bit more into this thing...
- the exoskeleton aspect is interesting in terms of changes in design. I guess it's sort of like the concept of a unibody, but they've made it tough and strong. The sludge hammer trick was fun to watch, but if it is stronger and more resistant to damage, it may be useful in many ways.
- ugly as can be.
- closed back is kind of onto something for many users, but will alienate some utility needs.
- don't care about beating a Porsche. In fact, that is stupid. Focus on getting 500 mikes in the base design, even if slower and less towing capability.
- 14000 lbs of max towing is pretty good, but I'd have to question safety. That said, a strong Regen capability when towing could be very useful.
I think that the standard trucks from ford especially, and Chevy are ugly. The big flat fronts, somewhat necessary to hold huge radiators, are often obnoxious to look at versus older more handsome designs, this thing is hideous in its own way, but not out of company with other trucks. Where they went wrong is I'm not getting reasonably in line with others' concepts of a relatively normal looking truck. Of course, doing that would take away the aerodynamic advantages.
I think if all models had 500 mile unloaded range, and then the more powerful and faster ones upped towing more and more, that would be better. The low end model range is too low for practicality, especially since it will probably be cut in half when towing.
I too could see a Tesla cargo van and chassis being a winner. Short haul delivery, small local school busses, etc would work great. This thing has the makings of some good attributes once it starts to look like something more folks would buy.