right and I agree that perhaps Walmart (and Amazon as they also sell the 10 oz size) is (are) trying to appear to have the better price for shoppers who don't pay a lot of attention...shame on those shoppers...The 10oz bottle makes no reference of the 1:1 ratio. I’ve never seen the 10oz bottle at other retailers. The 12oz, 20oz, and 32oz are the ones I’ve seen at other stores.
...the bottle only has up to 15 gallons which is too weak for the recommended 1:1 ratio...I take care of 3 vehicles with an 18 gallon gas tank and generally get the 20 oz bottle (being a slightly stronger mix) or two of the 10 oz bottles...the 30 gallon tank in the F150 gets a slightly stronger mix as well as I don't save any of the stuff...
I've used Chevron Techron Complete Fuel System Cleaner to "fix" two sticking fuel level floats in gas tanks and usually give a double dose initially to used vehicles where I don't have a service history...other makers use PEA based cleaners and you can buy from whomever you wish...I buy the Techron when it's on sale...
Good luck with your choice
Bill