Originally Posted by maxdustington
Hyundai ate their lunch in the NA market. They were always the cheaper Japanese brand along with Subaru, but Subaru upped their quality and forged a new identity as a safe reliable family car with AWD. They also have legit performance cars like the WRX and BRZ that are more accessible than the GT-R or 370z.
Nissan just made flashy cars that were cheaper than Honda or Toyota for too long and that became their identity. When the Koreans showed up and did the same thing, but better what market was left for Nissan? Try to take on the Americans with the Titan XD? Cheap Nissan Micras?
They had pretty sweet designs with the G35 and Murano, but they never did anything with that momentum. They ignored NA for too long, and their competition took advantage of that.
+1
Hyundai ate their lunch in the NA market. They were always the cheaper Japanese brand along with Subaru, but Subaru upped their quality and forged a new identity as a safe reliable family car with AWD. They also have legit performance cars like the WRX and BRZ that are more accessible than the GT-R or 370z.
Nissan just made flashy cars that were cheaper than Honda or Toyota for too long and that became their identity. When the Koreans showed up and did the same thing, but better what market was left for Nissan? Try to take on the Americans with the Titan XD? Cheap Nissan Micras?
They had pretty sweet designs with the G35 and Murano, but they never did anything with that momentum. They ignored NA for too long, and their competition took advantage of that.
+1