..and you can, too!!!!!
For those who thought Pete Gilbert deserved more, well, SAABUSA listened!!!
For Immediate Release- December 18, 2006
One Million Miles in a Saab? Get a New One from Saab - For Free
DETROIT - Convinced of the jet-like performance and endurance of
its products, Saab Automobile USA is announcing that it will offer
a free new Saab to any U.S. customer who covers the distance of one
million miles (or more) in a Saab that he or she originally
purchased new. The new Saab will come with the 100,000 mile/5
years GM Powertrain limited warranty and 3 years/36,000 miles
no-charge scheduled maintenance, standard with every model in the
2007 Saab Automobile USA portfolio.
This announcement comes after Wisconsin resident and insurance
salesman Peter Gilbert recently reached the one million milestone
in a 1989 Edwardian Gray Saab 900 SPG, still with the original
engine and turbo, at this year's North American Saab Owners
Convention in Lake George, N.Y. Saab Automobile USA General
Manager Jay Spenchian was the very first to congratulate Gilbert
and his 900 SPG on the occasion.
"Saabs are made for people who love to drive, as proven by the many
high-mileage examples in the Saab owners' community", Spenchian
said. "Having personally been with Peter Gilbert in his 900 SPG as
we crossed their magical finish line together, one cannot help but
being impressed by the condition of car and driver after one
million miles. Our offer of a new Saab to any U.S. customer who
equals this achievement, should be seen as a token of appreciation
for the enduring loyalty and confidence in Saab."
Mr. Gilbert will receive a brand new, 260 hp Saab 9-5 Aero (MSRP
$38,735) as a worthy replacement for his tried-and-true 900 SPG.
Delivery of the new car is to be scheduled in early 2007 at the
Saab Aero Academy at Road Atlanta, Georgia. Saab is the only
U.S. manufacturer offering this two-day enhanced driving course - a
$1,350 value - at no cost to every U.S. customer who buys a new
Saab 9-3 Aero or 9-5 Aero.
"I am obviously thrilled with the idea of being presented
with a new Saab 9-5 Aero", Gilbert said. "It is not just fast and
fuel efficient, but also extremely safe. A reassuring thought,
keeping in mind that my faithful 900 SPG and I survived many a
collision with Wisconsin deer. Who knows, I might take a run at
another million miles in my new 9-5!"
The offer of a free, new 2007 Saab 9-5 Aero [not to exceed an
Manufacturers Suggested Retail Price of $38,735 (certain features
and options are subject to availability at time of delivery) and
delivery to take place at an authorized Saab USA dealer] valid from
the date of this release through calendar year 2007 (offer ends
Dec. 31, 11:59 p.m. Eastern Time), is available to any
U.S. customer who can present verifiable proof to Saab Automobile
USA that he or she is the original owner of the Saab vehicle that
covered one million road miles or more, that the vehicle is in
running condition, that the odometer hasn't been tampered with, and
that the vehicle is currently and has always been registered in the
United States. The customer is responsible for all applicable
taxes, title fees, registration and destination charges. Visit
www.saabusa.com for important details and limitations on this
offer.
Saab is a division of General Motors Corp. Saab Automobile USA is
the importer and/or distributor of Saab 9-3, 9-5 and 9-7X
automobiles for Saab Automobile AB, Sweden. For the 2007 model
year, Saab markets seven car-variants that have an estimated
EPA-rated 30 mpg on the highway.
# # #
Miilion-miler gets his due from SAABUSA!!!!!!
- Thread starter BrianWC
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I saw that earlier today, pretty cool. They've even made the offer to anyone else who can claim the same accomplishment. Should be interesting to see how many people can or are willing to take their car that far (if the car can make it).
I'm glad they came thru. I was disappointed in their original response.
JKH
Yes .. someone in marketing gave the chap a cuff to the side of the head and said "don't miss this golden opportunity for exposure!!"
$38K is CHEAP advertising.
Quote:
Yes .. someone in marketing gave the chap a cuff to the side of the head and said "don't miss this golden opportunity for exposure!!" $38K is CHEAP advertising.
Agreed.
Now the question is; will he use Mobil 1 in the new SAAB since Mobil didn't even pitch to say well done and thanks for using (and advertising) our product?I'm glad someone finally woke-up! Maybe they had to kick it up through the Bean-Counters at GM or SAAB in Sweden, because the Million-Miler was American?
Mobil is obvious by it's absence too! Even though the services will be free for a few years and miles, give the guy some oil or oilchange coupons, for crying out loud. Don't be so cheap, we know you can afford it!
What Brand of tires did he use? Was he loyal to one brand? They should toss some tires into the deal too!
So much for that!
The President of SAABUSA ramrodded this through. He actually comes to SAAB from Cadillac and is a nice guy, from what those who met him at the convention say. I expected that Peter Gilbert would end up with a free SAAB but to extend the offer to everyone who rolls over 1 million in 2007.....wow!
Those 9-5 Aeros are pretty darn nice.
Penny wise and dollar foolish. This is extremely cheap advertising.
Good to see them step up to the plate! Well done, SAAB.
Quote:They didn't just step up to the plate. They hit it out of the park! There are a lot of vintage 1 owner SAABs out there. Wish I had one of them....
Good to see them step up to the plate! Well done, SAAB.
The new 9-5s are just evil looking! 
...and this is Peter Gilbert at the SCNA convention with SAABUSA general manager Jay Spenchian.....and the '89 900 SPG, of course.
Quote:Just do not mention 9-7X are rebadged Chevy Trailblazers on a SAAB forum. It will get you thrown off in a hurry. Love SAAB snobs who are in denial that their brand is poluted. Hootbro
I love Swedish cars! I am a Volvo man myself but Saab's are of the same quality.
Patman
Staff member
Quote:Even that's cheap advertising though, when you consider what a TV commercial costs nowadays, and you know that each one of those new Saabs costs them a lot less to make than the MSRP anyhow. So ten cars is a drop in the bucket, but the word getting out on the internet as a result of those giveaways is priceless free advertising.
Yesterday, on the radio, it was reported that Saab had identified a potential 10 Saab's out there right now that were over 500K miles, and Saab could be liable for 10 new cars if the owners reach 1,000K in the next several years.
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