Originally Posted by E365
Originally Posted by Linctex
Originally Posted by Zee09
MSRP from $40k to $45k
Tough sell with the F150
Correct... the F150 is so much more capable, ESPECIALLY at this price point.
A new Ranger SHOULD be $25,000 - $30,000
Huh? MSRP on a 2019 Ranger starts at $24,300, so they are widely available for $25,000 - $30,000.
Problem with that is twofold. First, those are strippers and you won't find many, if any, on dealer lots. Those are going to be the fleet trucks and the ones dealers will stock are all going to be the 35K+ models.
Second, the F-150 starts at 28k. Sure, it's 4 grand more, but if you figure that over a 5 year car loan, the F-150 is only 66 more a month and even the base F-150 is far more capable than the Ranger.