Same bit of news without the liberal Detroit Free Press slant...notice the Detroit News is able to report the news without including non sensical comments from dinosaurs like Ralph Nader....
Auto Industry Launching ads
"The Alliance of Automobile Manufacturers — the trade association representing Detroit's Big Three, Toyota Motor Corp and eight others — will launch a two-week radio campaign in 14 states next week to urge the administration to back "attainable" fuel efficiency standards.
The Obama administration has been in talks with automakers for weeks over the 2017-25 fuel efficiency standards and has initially more than doubled current requirements to a fleetwide average of 56.2 mpg, a move that could add at least $2,100 to the price of new vehicles by then.
Auto officials in the talks say the administration has been holding firm in wanting about 56 mpg, but is offering significant flexibility — including pushing some of the heftiest increases off to the end of the period. They are also discussing a variety of credits to make it easier for automakers to comply.
The administration wants to convince automakers to back a framework for a proposal — along with California, which is considering its own standards.
The alliance will launch ads in Michigan, Arizona, Colorado, Florida, Indiana, Illinois, Montana, Missouri, Nevada, New Mexico, North Carolina, Utah and Virginia — auto states or states where residents buy large numbers of light trucks, said Gloria Bergquist, a spokeswoman for the alliance.
"We are launching next week in support of attainable (fuel efficiency standards) that won't extend the recession in the auto industry," she said.
Previously, the group has run similar radio ads in the Washington, D.C., market aimed at policy makers.
In Michigan, the radio ad will run statewide over two weeks, starting Tuesday.
"After tough times, today's auto industry is on the road to economic recovery. But an upcoming decision threatens that progress," the ad says. "Soon, the federal government will announce new fuel economy standards.
Some in Washington have suggested as much as a 100 percent increase over current standards.
The ad warns that if so "families would be hit with higher car prices. Small businesses dependent on vans, SUVs or pickups would face limited vehicle choice."
Automakers, the White House and California struck a deal in May 2009 on the 2012-16 standards — hiking them by 40 percent to 34.1 mpg, a deal that will cost the industry $51.5 billion over five years. But California agreed not to adopt its own standards as part of the rules."
