cities have public relations (basicly adverts) campaigns. Ours here came up w/the lamest name for the area - cost thousands for the work eventually it (what they picked, came up with) got rejected 3, 6 mo down the road.
C post #18 for what I percieve as a good job on a graffics issue like this OP's initial, but it runs the whole 'merican experience. Sports, retail, government, family (I say chuck it all & spend on other needs, this aint one) but the world would B a less nuanced place...much of this is like hair cut, clothing, home furnishings - taste, opinion, style. Being an ol fart I like the bygone. Not realistic~