What I still get a kick out of to this day is the actual hatred one can pick up on from the anti-boutique crowd. I just do not get it. I do not see anyone bashing someone for using
Quaker State or
Exxon, Valvoline etc... I do stumble across some
Mobil1 hatred it seems.
The funny one for me is that most of the
Amsoil haters have no idea what they are even complaining about. It is too funny. The first thing many have to comment on is "the pushy ,
Amsoil middle men!?" Huh? What? I don't even know where one goes about finding those pushy middle men?

Unless they are doing it undercover

? I do not think so. The point is , and I wonder if any
Amsoil fan boys other than me can tell us if and where these middle men are pushing
Amsoil? When I started my
Amsoil journey in around 1989, my buddy at work who introduced me to it was ordering it and would make the purchases for me. I have no idea how he was getting his. Later on after I retired and wanted to get it to stock up my garage, I simply looked up an
Amsoil website. I signed up for what is preferred customer on a 12 month basis. It was clearly shown the discounts one gets when you have the membership (not at all required) and I place my orders. I never see or hear from or get bothered by some
Amsoil sales people. Order comes to the house quick as can be in no time.
Apparently at some point , it sounds like someone ? a private sales rep ? really grinded some gears about pushing it on folks? I gotta say, I never and still do not see that. As far as I can tell, I do not even know where one would even see any type of
Amsoil advertising? In all my years getting and reading every page more than once of a host of auto magazines for over 30 years, I have not seen one single
Amsoil ad. If so, would someone please tell me where you see that?
I am actually to the point in time, where with the little miles we put on our vehicles I am sure it probably does not even matter.
With the vast improvements that some of our BITOG experts or retirees from the oil, or chemical engineering or even chemists careers can attest to that have been made in the manufacture of today's modern engine oils, they can probably state with some confidence that the majority of motor oils found on store shelves or boutique oils are all mostly very capable of doing a similar protective job in our engines.
So. To each his own? Why not use what one wants and let others do the same? What is this oil brand grudge coming from? I suppose it is like when many of us were young and early drivers and hot cars where
the in thing for many young men..... there was always those brand wars going on between
Chevy / Ford and Mopars. LoL - those decals in back windows with the little guy tinkling on the auto makers name that he was NOT driving. 
I guess it will be the same with oils until the end of time or we all get forced into non oil using machines?