They engineer and specify the cheapest-to-manufacture and lightest filter that will suffice, in other words the smallest. If that's good enough for you, despite the drawbacks of shrinking media area to a minimum ...Help me understand why we would run a filter other than what has been engineered and specified for our vehicles? The oil filter manufacturers have engineering teams to insure their filters meet/exceed the lubrication and filtration requirements of the manufacturers' engine.
During the long period I owned my last previous car, the size filter the filter manufacturers recommended for it kept shrinking. Guess why.