Belle Tire and Michelin...

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Ann Arbor, Michigan
For you Michigan residents, this may be of interest. In the last few weeks, Michelin and Belle Tire (my employer) have had a bit of a squabble over what I'm told is several reasons (one of which is that Michelin doesn't want to sell us new Artic Alpin tires, they instead want us to push their new X-Ice winter tires.. but we want to sell the Artic Alpins still. All the ones my store currently has in stock have been warehoused within our company for a while and simply started to distribute them once the Fall season came upon us).

This squabble has resulted in us not being able to buy new tires direct from Michelin for now. What does this mean? Well, for my specific shop, since we were apparently one of the better sellers of the Michelin HydroEdge tires, we're getting overstocked with them from what was left in the warehouse as well as many from other shops. It's a pain for me because I'm partially responsible for the stock room. We're running out of places to put the tires!

On the bright side, this may mean you can get HydroEdges at a discounted price simply because we will likely start stocking up on more Goodyear Assurance TripleTred tires to replace the void left by the HydroEdges once we move them out.

The co-manager of the shop spoke off-the-cuff when all this started about how this was going to really mess us up. He went on about how we'll have to order some new tires of a different brand when our stock of Michelins dries up, and then corporate will probably make amends with Michelin eventually and we'll start receiving their tires again and give me another big headache over re-arranging the stock room so many times.

Oh well, that's the way it goes. Discounted Michelin prices may very well be in the works, though. They may wait a few weeks yet just to see if corporate can patch things up soon before they start trying to move the Michelins out.

If anyone's interested, I'll keep you posted on any further developments.

For those who don't know of Belle Tire, it is one of the most profitable retail chain of tire stores in the country--but it's mostly limited to the Southeast Michigan region!
 
Michigan is one of several states I have lived in. In 1966 I was on my way to Sears to buy a set of their made by Michelin radials. Going out Grand River, I stopped in at Belle Tire to see what they had. Good move. Rolled out on a set of Pirelli Centurados, my first radials. Next day it snowed. I couldn't believe how well they handled it. Did all my tire business there as long as I lived in Michigan. Never have bought any Michelins.
 
quote:

Originally posted by Matt-TDI:
...(one of which is that Michelin doesn't want to sell us new Artic Alpin tires, they instead want us to push their new X-Ice winter tires.. but we want to sell the Artic Alpins still. All the ones my store currently has in stock have been warehoused within our company for a while and simply started to distribute them once the Fall season came upon us)...

I thought the Michelin Artic Alpin winter tires were discontinued.
We can't get them up here in Canada anymore & Michelin Canada does not list them anymore.

End of last winter every store around here had a sale on them to get rid of stock.
 
quote:

Originally posted by 99 GASE2:

quote:

Originally posted by Matt-TDI:
...(one of which is that Michelin doesn't want to sell us new Artic Alpin tires, they instead want us to push their new X-Ice winter tires.. but we want to sell the Artic Alpins still. All the ones my store currently has in stock have been warehoused within our company for a while and simply started to distribute them once the Fall season came upon us)...

I thought the Michelin Artic Alpin winter tires were discontinued.
We can't get them up here in Canada anymore & Michelin Canada does not list them anymore.

End of last winter every store around here had a sale on them to get rid of stock.


Interesting. I wondered if that was the case, but I'm just getting handed down information through the chain. Not one single person knows the whole story it would appear. That seemed like an idiotic reason to start with... I'm sure there's many larger issues at hand that havn't been mentioned yet. You could very well be right.
 
While doing an interstore tire transfer I found out that the particular store I visited still receives tires directly from Michelin... So what it's looking like is that our little shop is the only one not getting them direct. I will now be asking a few more pointed questions to see why it would appear only WE can't get Michelin tires direct.

So if your local Belle Tire store doesn't reside in the Arborland Mall right off of US-23, they should have a good stock of Michelins still. We still receive some Michelins from our warehouse but no where near as many as we used to get direct from the manufacturer.
 
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