Friends don’t let friends drink IPA’s…
Anheuser-Busch closing down three breweries
- Thread starter y_p_w
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That’s right, we save the IPAs, porters, and stouts for our best friends
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- May 16, 2022
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I hate to see anything close but when a Company plays stupid games...
Plants close...
Plants close...
Good riddance. So many better microbrews out there than this slop.
They’re putting up the property in Fairfield, CA for sale.
a couple of months after Anheuser-Busch announced it would be closing its Fairfield facility and ceasing production in the Bay Area, the world’s largest brewing company is now planning to put its 170-acre Budweiser factory on the market.
I thought proper Coloradans only drank Fat Tire anyway?I can understand the small breweries closing down. They all thought IPAs and overly hoppy beers were the way to go. Most of them were terrible brews that they tried to cover with Hops.
I'm wondering if Anheuser-Busch is considering closing down its Fort Collins brewery.
I’m not sure what proper Coloradans drink, but on one of our visits to our friend in Fort Collins, she did have some Fat Tire in the fridge. She had bought them thinking that I might like them. They were alright.
I always liked Ft Collins. We'd go there frequently when I lived in Cheyenne.
Yeah, it’s a nice area. We like the vibe of the downtown area.
We’ve enjoyed just about every place we’ve visited in Colorado. It’s a beautiful state.
Give it another 20 years. The Californians who have invaded will turn it into a Ca soon enough-- the most beautiful but unlivable place around. Beautiful mountain backdrop for homeless encampments, drug use everywhere, etc.
The Newark brewery is next to Newark Airport. I suspect the real estate it sits on is worth more than the brewery.
As for beer, it is better to drink a small amount of great beer than a lot of swill beer. I don't think any AB beer is worth drinking.
As for beer, it is better to drink a small amount of great beer than a lot of swill beer. I don't think any AB beer is worth drinking.
I quit AB-inbev after the advertising fiasco, as well as them expanding to other brands, then I got over the IPA trend too, and Mexico can keep their beer as well.
PBR once in a while is fine for me.
PBR once in a while is fine for me.
Our friend came down to stay with us for a few days over the holidays, and she touched on that subject. She has actually moved farther out, out past Bellvue, but she says that kind of stuff is starting to pop up out there.
She also noted that the cost of living is getting out of hand. She owns a home in Laporte and rents it out, and she makes good money at Anheuser-Busch, but she said that there's no way that she'll be able to retire out there.
I think she's looking at places to go when the time comes.
If you open my beer fridge, the only American Beer you'll find is Samuel Adams Boston Lager. Other than that, it's usually imported from Germany. (Paulaner, Franziskaner, Hofbrauhaus, Weihenstephaner, Bitburger, etc.)
Some UK brews here and there.
SammyChevelleTypeS3
$50 site donor 2023
The genius (so called) corporate expert woman they brought in to straighten them out and increase their sales did the exact opposite.
Nothing like insulting on national tv and internet your main customers like she did. She also pulled the media / advertising debacle with that photo that caused great business losses that cost so many many people the loss of their jobs. What a real shame.
Of course that executive got to resign and leave the company. That or they would not admit to her being fired. I wonder how she feels now about all the families she destroyed with her great new age thinking & marketing ideas?!
Background
Alissa Heinerscheid was appointed as the vice president of marketing for Bud Light in July 2022. She aimed to revitalize the brand by making it more inclusive and moving away from its traditional "fratty" image. This strategy included a partnership with transgender influencer Dylan Mulvaney, which was announced in early April 2023. The collaboration was intended to attract younger consumers and address declining sales.https://www.bing.com/ck/a?!&&p=aca8...WQtbGlnaHQtZHlsYW4tbXVsdmFuZXktZmlhc2Nv&ntb=1
Following the announcement, Bud Light's sales reportedly dropped significantly, with estimates indicating a decline of 11% to 26% in the month after the campaign. What an effective and good plan to destroy sales.
https://www.bing.com/ck/a?!&&p=3165...aWEub3JnL3dpa2kvQnVkX0xpZ2h0X2JveWNvdHQ&ntb=1
Consequences
As a result of the backlash, Heinerscheid's position came under scrutiny. Reports suggested that she and other top marketing executives were no longer employed by Anheuser-Busch, although the company publicly denied these claims. In April 2025, it was reported that Heinerscheid had taken a new position with LIV Golf, indicating a significant career shift following the controversy.https://www.bing.com/ck/a?!&&p=56b0...Y29tL3AvYWxpc3NhLWhlaW5lcnNjaGVpZC1ub3c&ntb=1
Impact
The boycott had severe financial implications for Bud Light, leading to a loss of its status as the top-selling beer in the United States for the first time in 20 years, as Modelo Especial took the lead. The incident highlighted the risks associated with brand partnerships and the potential backlash from consumers when companies engage in social issues.https://www.bing.com/ck/a?!&&p=3165...aWEub3JnL3dpa2kvQnVkX0xpZ2h0X2JveWNvdHQ&ntb=1
In summary, Alissa Heinerscheid's marketing decisions and the subsequent fallout from the partnership with Dylan Mulvaney significantly impacted Bud Light, leading to the notable boycott and changes in her career trajectory.
SammyChevelleTypeS3
$50 site donor 2023
I have a suspicion that all of the legalized pot use for medical reasons, and the simple fact that law enforcement seems to only target pot dealers these days has turned the tide to where most of the young people would rather tune up on weed than on the alcohol their parents did. This is most definitely a booze industry killer.
I have no grudge against folks using weed for medicinal purposes. I have even tried it. Definitely not for me. I was seeking pain relief and hate to be "high" or "loaded" on anything these days. So I found out very quickly it was not for me.
The problem with pot today is while it is legal for medical purposes there is no coverage for it by insurance , and it is mighty expensive to purchase thru legal dispensaries. This I read is turning many to street supply. Also in many places it is approved not just for medical use but recreational use I think was a big mistake when you look at the side effects just now being reported are happening to the young kids who are long term users of large amounts. Plus the fact I see very young people smoking it right out in public just about every place. Right outside stores. In the parking lots, sidewalks, at local parks etc.... and it is always very young kids who common sense should say we should suspect all these very young kids are not on the medical marijuana programs. Yup. Legalized drugs have to have a large effect on the massive drops of sales in the long time alcohol selling businesses.
I have no grudge against folks using weed for medicinal purposes. I have even tried it. Definitely not for me. I was seeking pain relief and hate to be "high" or "loaded" on anything these days. So I found out very quickly it was not for me.
The problem with pot today is while it is legal for medical purposes there is no coverage for it by insurance , and it is mighty expensive to purchase thru legal dispensaries. This I read is turning many to street supply. Also in many places it is approved not just for medical use but recreational use I think was a big mistake when you look at the side effects just now being reported are happening to the young kids who are long term users of large amounts. Plus the fact I see very young people smoking it right out in public just about every place. Right outside stores. In the parking lots, sidewalks, at local parks etc.... and it is always very young kids who common sense should say we should suspect all these very young kids are not on the medical marijuana programs. Yup. Legalized drugs have to have a large effect on the massive drops of sales in the long time alcohol selling businesses.
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