I bought my Ecosport For under 17K New out the door due to big rebates. AWD, Interior quality is Better than the VW and I don't have to pay $40+ for oil. Car is quiet and comfortable and the engine and base radio sounds great.
I had a new Jetta lease my last car. It had its good and bad points but overall impression was a cheap car not fully sorted out with rear springs breaking and falling out and horrendous, damaging wheelhop in the rain, floaty ride, overly assited EPS and poor water management in the decklid and no rear visibility
And then add VW with the industry's WORST powertrain warranty.
You VW fan boys. I'm being objective. You go play up your Brand.