With synthetic I gained 10BHP, 5MPH to my top end, cut 1 second off my quarter mile, gained 3MPG, my engine never gets dirty and I only change the oil every 100,000 miles and is still golden when it comes out so I put it in my lawn mower. Pixies and fairy dust also comes out of the bottle when I pour in the oil, and if you rub the bottle the oil genie will grant you 3 automotive related wishes.
That being said, I use QSUD in my car, mainly because I get it on-sale with a rebate for the same price as QSGB at Menards.