You can buy a JC battery at Ford, Walmart or Advance, they pretty much look the same. But a Motorcraft supplier told me they have a much higher quality control to get the the Motorcraft label. He also said Ford has intellectual property that goes into them, even if they are made by the same supplier.
A bad Ford battery can cost Ford an hour of Labor, while it is not such an issue in a big box store. Ford has a vested interest to create a high quality battery.
A bad Ford battery can cost Ford an hour of Labor, while it is not such an issue in a big box store. Ford has a vested interest to create a high quality battery.