Having seen 2 actual Fram failures-both of which lunched the engines.....1 failed by splitting after a cold start (about 20F) the can split and dumped the oil before the before the driver noticed the OP light, the other had it's cardboard end caps come loose and partially disintegrated, plugged up the oil passages to the head. After the new gasket design (rolled over the edge) I've seen more than a few that failed to seal properly. All that being a given, and assuming that MOST folks using a Fram will NOT have any massive problems, why take the chance? Fram went from one of the most recommended filters to one that is, well, questionable....why? So shade tree mechanics could buy a $3 filter. I know several professional mechanics with certifications out the wazoo that won't use them.......why? They can't afford comebacks. Most that I know use either WIX, NAPA or Carquest(Wix),Others use OEM because that's dictated in their shops. I imagine that the equation is: Let's see which filter do I want to use on my $10K engine? a $3 filter that's made for the lowest cost or a $6 filter that's (1) well made, (2) has no comebacks (3) has a good reputation (4) has a good record of no failures and filters well. It's really just a case of ya pays your money and take your chances. If Fram were the ONLY filter, well, It would be kinda like Gov't healthcare.......an enforced level of mediocracy, ya gotta use it but ya don't have to like it, but, do you trust it? Remember, advertising people are, in the end, turd polishers.
I'll stay with WIX & M1
'06 Honda Civic EX 77K M1 5W-20, M1-110 filter
'02 Honda Accord SE 60K M1 5W-20 M1-104 filter
'04 Mazda Miata LS 12K M1 0W-30 M1-110 Filter