How Do they Make Mobil 1 0w40 FS So Cheap?

I bet it would get more expensive quick, if Mobil ever decides to "fix" that built-in initial sacrificial shear. 🤔 It does hold the viscosity pretty well for a normal or even extended OCI afterwards 🤷🏼‍♂️, but that initial viscosity drop does scare a lot of used oil analysis newbies 😄
I've seen this before, I wonder why it's not been a problem in my old 1MZ-FE with gear driven camshafts?

We do see a lot of oils that people complain "sheared" when their proof is a used oil analysis that is incapable of distinguishing between mechanical shear of the VII and fuel dilution.
 
I've seen this before, I wonder why it's not been a problem in my old 1MZ-FE with gear driven camshafts?

We do see a lot of oils that people complain "sheared" when their proof is a used oil analysis that is incapable of distinguishing between mechanical shear of the VII and fuel dilution.

The easiest solution is to pick a starting viscosity high enough that neither fuel dilution or mechanical shear is a problem over your oci, and with you use profile. I would say for a lot of people, Mobil 1 Full Synthetic 0W-40 and even ESP 0W-30 fits that bill. Especially in an engine that the manufacturer "recommends" 0W-20.
 
How does Mobil make such a high performing oil so cheap? In my car club, with lots of cars making over 700hp, its the most popular oil by far.....I tried turning some members to try botiques, like HPL but they get great results with the Mobil product.....mass production brings cost down?
Most likely all oils are that cheap, and they're just pricing them where they believe the market will bear. Now why they're choosing to price that oil there, I don't know.

The retail price of something and its cost to produce/ship don't have any actual relationship to each other, except that under normal circumstances, the price will be higher than the cost, in order to not lose money.

There's no reason to believe that the more expensive oils are necessarily more expensive to produce, or that the cheaper ones are less expensive. They're hitting a price point in order to foster market segmentation. In other words, Quaker State is cheap strictly because SOPUS chooses to position it as a value brand.

None of that is to say that they're the same thing, but just that there's no direct relationship between the price and the cost of anything sold at retail. That said, sometimes they ARE the same thing. For example, when I was a kid, I toured the Imperial Sugar mill in Sugarland, TX, and saw the packaging lines. Imperial, Kroger, and several other brands were ALL coming out of the same production line. Maybe there were slight differences in how they were sieved, but otherwise they were the exact same sugar. Yet they all had varying prices at the grocery store because that's where Imperial, Kroger, etc... chose to price their products, not because one was cheaper or lesser quality than any others.
 
How does Mobil make such a high performing oil so cheap? In my car club, with lots of cars making over 700hp, its the most popular oil by far.....I tried turning some members to try botiques, like HPL but they get great results with the Mobil product.....mass production brings cost down?
ultimately you get what you pay for, just to line their pockets as much as possible, resting on their laurels of the past.
 
ultimately you get what you pay for, just to line their pockets as much as possible, resting on their laurels of the past.
What does that mean: “ultimately you get what you pay for?” Mobil 1 0W40 in Europe goes for $15 a liter (take few bucks or add few depending where you are buying it). It is same formula. So, is their 0W40 performing better because it is expensive?
0W40 has all European approvals which have never been as stringent as they are today. And yet many oils in Wal Mart are approved. Yes we could argue that they figured out ways to cut PAO etc. but at the same time, they still perform great.
 
Exxon Mobil is vertically integrated. They own base oil, they co-own infinium with shell for additives so they really don't have to outsource much. They literally have access to everything that they need
Exactly right about Exxon! They been established for so very long in the industry that they in fact have every possible need covered...
 
In HDEO, people hate on Rotella based on their gross advertising budget.

Yet, like Mobil, I'm sure it's far less on a per quart basis than the boutiques/specialty blends.

At $24.xx for 5qts on the walmart shelf, I'm sure the blended product is $2 a quart with the remainder for bottling, distribution, and retail markup.

You’re pretty close for a 0w20 / 5w20 / 5w30 full synthetic.

When you get into the more exotic - 0w8 / 0w16, 0w30 / 0w40 / 5w40 - it gets significantly more expensive. Because there’s less of the base oils and the additive package used. There is a huge economy of scale for the “standard” products of 0w20 to 5w30. Because there’s just so many gallons there.

In the big picture of things, once you go out of those grades, the economy of scale falls off quickly. And things get much, much more expensive to produce. My napkin maff™️ without giving away too much publicly, you’re off by about double on 0w40. Different base oils, different additives, different tankage, packaging lines, etc.

If 0w40 got as popular as say… 5w30, it would certainly drop in price. But 0w20 to 5w30 outsells 0w40, by about 100,000 gallons to 1. (Again, napkin maff. It’s a lot. There’s very little demand for 0w40.)
 
Is 0W-40 still king of the Mobil 1 lineup, or would ESP X4 take the top spot now?
Mobil 1 40 grade comparison done in HPL’s lab. X3 version shown here not X4 though.

IMG_5827.webp
 
Most likely all oils are that cheap, and they're just pricing them where they believe the market will bear. Now why they're choosing to price that oil there, I don't know.

The retail price of something and its cost to produce/ship don't have any actual relationship to each other, except that under normal circumstances, the price will be higher than the cost, in order to not lose money.

There's no reason to believe that the more expensive oils are necessarily more expensive to produce, or that the cheaper ones are less expensive. They're hitting a price point in order to foster market segmentation. In other words, Quaker State is cheap strictly because SOPUS chooses to position it as a value brand.

None of that is to say that they're the same thing, but just that there's no direct relationship between the price and the cost of anything sold at retail. That said, sometimes they ARE the same thing. For example, when I was a kid, I toured the Imperial Sugar mill in Sugarland, TX, and saw the packaging lines. Imperial, Kroger, and several other brands were ALL coming out of the same production line. Maybe there were slight differences in how they were sieved, but otherwise they were the exact same sugar. Yet they all had varying prices at the grocery store because that's where Imperial, Kroger, etc... chose to price their products, not because one was cheaper or lesser quality than any others.
1760644877087.webp
 
I've seen this before, I wonder why it's not been a problem in my old 1MZ-FE with gear driven camshafts?

We do see a lot of oils that people complain "sheared" when their proof is a used oil analysis that is incapable of distinguishing between mechanical shear of the VII and fuel dilution.
If it is dilution though, would not that be oil independent? Meaning what one uses should not have a big impact into how much fuel make its way to the oil pan. So from there on, dilution will not make a difference at the margin. I have not really went down the rabit hole to understand the mechnism behind, but some products really shear down fast at the begining (lets say first 1k mile) then they to later on. So for the sake of an example, you see 5x viscosity loss from VOA to 1K mile used oil analysis, but then 7x viscosity loss from VOA to 5k mile. If that is dilution, I would expect a linear loss
 
If it is dilution though, would not that be oil independent? Meaning what one uses should not have a big impact into how much fuel make its way to the oil pan. So from there on, dilution will not make a difference at the margin. I have not really went down the rabit hole to understand the mechnism behind, but some products really shear down fast at the begining (lets say first 1k mile) then they to later on. So for the sake of an example, you see 5x viscosity loss from VOA to 1K mile UOA, but then 7x viscosity loss from VOA to 5k mile. If that is dilution, I would expect a linear loss
One needs to determine that through an analysis that distinguishes the two. The vast majority of analyses posted here cannot do that.
 
Is it because it is no longer "fully synthetic" but just another highly refund mineral base with a cocktail of synthetic additive?:unsure:
 
One needs to determine that through an analysis that distinguishes the two. The vast majority of analyses posted here cannot do that.
You mean a time series of data? Sure thing.

Actually random UOA is also not very useful, especially when it comes to judging wear rate. Bur whatever
 
You mean a time series of data? Sure thing.

Actually random used oil analysis is also not very useful, especially when it comes to judging wear rate. Bur whatever
I’m sorry, are you trying to convince me? I probably post more about that than anyone other than dnewton3.

My comments about actual mechanical shear of the VII and fuel dilution are regarding the fact that people often post a used oil analysis that is out of bounds (or not even) on viscosity and then claim the “oil sheared” when the analysis is not capable of distinguishing between a shear related loss and a loss due to fuel.

Fuel dilution is common whereas shear of the VII is not. To cause shear requires an engine that puts this type of stress on the oil and also a VII that’s more susceptible (cheaper) to cleaving.

Plus the fact that some used oil analysis providers also have a problem with accurately measuring viscosity.
 
I’m sorry, are you trying to convince me? I probably post more about that than anyone other than dnewton3.
Oh i am not trying to convince you at all. I think you are in that top 1% when it comes to this. I just wanted to throw it out there so that seeds it to others
 
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