I dunno. I am an old man. Just seems to me (IMHO) that if somebody laid claims that were false and could be proven false a big ol company like Exxon/Mobil would have a field day in courts/marketing advertisements etc. They are stone cold quiet on the subject. Fella such as myself thinks there is something to Valvoline's claims or A) They would never had tugged on the tigers tail B)If these Valvoline advertisements were false or even slightly misleading Exxon/Mobil would have litigated quickly to have them removed.
With that said I don't put any value on any of the ads frankly. Mobil 1 is good oil. I use Shaeffers but wouldn't hesitate to use Mobil 1 if need be. I also think if your product is good you should let it perform as advertised and you'll be successful. Negative ads against any competitor only diminishes your value in these old eyes.
With that said I don't put any value on any of the ads frankly. Mobil 1 is good oil. I use Shaeffers but wouldn't hesitate to use Mobil 1 if need be. I also think if your product is good you should let it perform as advertised and you'll be successful. Negative ads against any competitor only diminishes your value in these old eyes.