Eneos = Japanese Amsoil?

eldesperado · Jul 29, 2007

So I was shopping around for different oils a few weeks ago and called up a shop near my place to ask about some Redline Full Syn that they supposedly carried. Well I guess Redline's dealer list is a bit outdated because as soon as I ask, the guy goes on a spiel about how they only sell ENEOS oil nowadays because it is "the best" and how the 0w50 oil is the "most advanced motor oil in the world" and so on. Basically, the same selling points we've read on these forums from various ENEOS reps (search "ENEOS"). The funniest part was when he encouraged me to come down to the store to take a look at some "literature" they had on ENEOS oil.

I dunno about you, but I really dislike it when someone tries to push a product on my especially when they themselves are the proprietor of said product. I'll do my own research and come to my own conclusions, thankyou. And I especially dislike it when it's over the phone and you can barely get a word in to end the conversation. At least when it's on the forums you can skim over the propaganda.

After that phonecall, and from reading the forums and some of the replies of the ENEOS reps, I would like to let them know that they completely turned me off to their product.

A good product should sell itself.

askani79705 · Jul 30, 2007

It's only B.S. if it ain't true once it's been out awhile and some UOAs have been done we'll know.As for Amsoil, I've had good luck with their products and am considering the preferred customer program.

Dad2leia · Jul 30, 2007

It's an OK oil, as I have used both the 5w20 and 0w20 formulations, but is it worth the price of admission?

Given the VOA of the 0w50 that is posted on this forum, I would have to say that there is better to be had elsewhere. This doesn't mean that it isn't a good oil, it's just not a super oil for the price.

lazaro · Jul 30, 2007

Quote:

It's only B.S. if it ain't true once it's been out awhile and some UOAs have been done we'll know.

Quote:

As for Amsoil, I've had good luck with their products and am considering the preferred customer program.

please look below

eldesperado · Jul 30, 2007

I never said any of the claims were "b.s."

Gremil · Jul 30, 2007

If you implying that AMSOIL is the manufacturer of the 0W-50 Eneos motor oils that is very unlikely. AMSOIL doesn't manufacture a 0W-50 motor oil. What's more is the fact that a 20W-50 PAO doesn't require VI additives nor does a 10W-40 in a PAO formulation. However, even if it is PAO formulated, to meet that 0W-50 viscosity range it would have to have some VI additive which could be deemed negative by some people.

eldesperado · Jul 30, 2007

It seems some of you didn't get the point of my topic. I was comparing Eneos' selling tactics to Amsoil's. Not their products.

lazaro · Jul 30, 2007

Quote:

It seems some of you didn't get the point of my topic. I was comparing Eneos' selling tactics to Amsoil's. Not their products.

why is it people hate selling tactics of honest people and love the blatent misleading over advertised television commercials that the billionair oil companies spew out

Pablo · Jul 30, 2007

I understand what you are implying and you are wrong on at least one count. I registered and pay a fee to be a sponsor, nor do I force anything on anyone.

As for ENEOS, what they did on this board was sneaky and underhanded, IN MY OPINION.

eldesperado · Jul 30, 2007

You are probably right. But still, there are Amsoil proprietors on other forums (car specific forums such as NASIOC) that push their products on unsuspecting forum members without disclosing their identity.

Plus, I think seeing the Amsoil logo on one of those Performance 4WD trucks or on sports car races is a more persuasive sell than anything.

In my opinion, subtle advertising techniques that require the consumer to do their research and make an informed decision work better than a barrage of selling points and dealers ready to spill out a monologue on the product at a moments notice.

Pablo · Jul 30, 2007

Quote:

Plus, I think seeing the Amsoil logo on one of those Performance 4WD trucks or on sports car races is a more persuasive sell than anything.

In my opinion, subtle advertising techniques that require the consumer to do their research and make an informed decision work better than a barrage of selling points and dealers ready to spill out a monologue on the product at a moments notice.

Yes, in some ways for some people this is preferred.

Gremil · Jul 30, 2007

I was sort of thinking you were implying that, but decided to give you some tech facts just in case.

I really hate to side with big oil on this, but in lots of cases this can be true. Remember, AMSOIL Dealers are individuals and not employees of AMSOIL. Lots of different personalities there and some are very aggressive while others may live in a community 20 years and none of their neighbors even knew they sold AMSOIL.

Oil companies sell large volumes and they know marketing is important so they target potential customers with bright logos, jingles and witty advertisement. Coca Cola is a master of this tactic. It's already been proven that the Coca Cola product packaged differently doesn't sell well. So you hear "no one is better" while they avoid saying we are best to imply that idea of superiority without bringing legal action. I see it everyday in laundry detergent ads too. Just about every large company does it. Some do it and don't even have a retail product, like the government!

AMSOIL can't afford to advertise like that, so we Dealers are the medium by which most people are introduced to these products. Depending on which Dealer or Dealers you meet you may have varying opinions of the AMSOIL product. I've seen a new AMSOIL Dealer feel so confident about the superiority of AMSOIL that he decided everyone was going to buy it tomorrow right after he showed it to them. He may come off as cult like in his manner and approach. But, to be fair, many people expect to see a big successful retail store and it may not matter how great a product is or how courteous a Dealer is, they won't buy it.

Recently there was a debate about the superiority of the European motor oils and how the American oils have lagged behind. In defense of American oil standards a person who represents a large oil company locally stated that the European oil standards were set by the vehicle manufacturers at the expense of the vehicle owners. Here in the U.S. oil standards were set by the consumer. He went on to say that great oil was available here in the U.S. for many years and no one bought it (I sort of took issue with this statement). He mentioned that only recently did AMSOIL and Mobil 1 become big sellers. So, the point he was making was the oil companies were giving the consumer what they wanted and it was the consumer in the U.S. that kept standards down in favor of purchase price. Was it big oil's job to push standards on the customer? Or were they just providing what the customer was buying?

AMSOIL Dealers may be pushy, but that's because they know the product and are extremely confident of its quality. Would you rather have a professional salesman working you over using catch phrases and taking you down a hypnotic road leading to a larger purchase than you can afford?

derek244 · Jul 30, 2007

Personally, I have never heard of Eneos.

I use Amsoil because I have never heard ongoing negative comments or results from thier products, and it works very well for me.

eldesperado · Aug 2, 2007

Despite the marketing strategies, I'll probably try some AMSOIL in the future.

But I've read the ENEOS threads on these forums and I just cannot buy from that company.

Edmond · Aug 2, 2007

Never heard of Eneos. Is their product any good? How does it compare to the current leaders?

Personally, I use Amsoil. One of the reasons is that I'm a dealer and I get it at a great price!

But I feel a little more confident reading the things about Amsoil and their quality and also from my own personal use.

Do I take Amsoil's word that their product is the best? How could I? Every company says their product is the best. In the long run, the ones that are no good will be exposed by the consumers. Amsoil has seemed to withstood those consumer tests.

Is it tough selling Amsoil? It sure is, especially when a lot of people have never heard of it or don't want to spend an extra few bucks to get something substantially bigger. It's tough enough to sell it to my neighbors. Just imagine trying to sell to total strangers!

eldesperado · Aug 2, 2007

^^^I understand.

When I do try some Amsoil, I'll run a UOA and if it improves upon my situation with the Motul I'm running, then I'll definitely recommend it.

foxer · Aug 2, 2007

The best thing that Amsoil could do is drop the hokey multi level marketing thing and get ALL their oils API certified. This is coming from my POV, as a consumer.

eldesperado · Aug 3, 2007

Yeah. Does API certification cost alot?

Mokanic · Aug 3, 2007

Quote:

The best thing that Amsoil could do is drop the hokey multi level marketing thing and get ALL their oils API certified. This is coming from my POV, as a consumer.

How would doing those things increase the quality of the product? Concentrate on the quality of the oil and not petty issues such as marketing. You aren't pouring marketing in your engine. Amsoil's way of doing business has long been debated on here but the quality of the oil never has as far as I know.

HondaF1Fanatic · Aug 3, 2007

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The best thing that Amsoil could do is drop the hokey multi level marketing thing and get ALL their oils API certified. This is coming from my POV, as a consumer.

I agree, but at the same time their results on this board do speak to the quality of the lubricants. It would be nice to have it API certified but I don't know if they will ever spring for it considering the popularity of their product without it.

Jon

Eneos = Japanese Amsoil?

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