The US public's perception of diesels is skewed. First, there's the GM diesel disaster of the 80s, second, diesels are still thought to be noisy, dirty and slow, third, cold-weather starting is a concern in good parts of the country.
If the diesel Cruze actually earns a following, Ford and others could follow. My expectation is that the diesel Cruze will be a low-volume, niche car and while more diesels will be sold it'll be a very gradual increase.
If the diesel Cruze actually earns a following, Ford and others could follow. My expectation is that the diesel Cruze will be a low-volume, niche car and while more diesels will be sold it'll be a very gradual increase.