I recommend Rheem or AO Smith. Bradford White has been the most problematic for my customers and harder to deal with warranty items.
I had a Ruud for 19 years, and it was fantastic.
I let a plumber talk me into a Bradford White.
Hate it. Virtually impossible to regulate the temperature.
Seems like there are two choices: scalding hot or cold as cubes.
Never again. Should have gone with a Rheem and saved over $500. in the process.