The reason their name is on that drag strip and many other racing facilities is because Speedway Motorsports, Inc. owns the company that makes zMAX and the major race tracks listed below.
Oil-Chem Research
Oil-Chem Research, the manufacturers and marketers of zMAX, is a subsidiary of Speedway Motorsports, Inc. (SMI). SMI purchased Oil-Chem (then called TechniFlyte) in 1995 with immediate plans to launch zMAX as a consumer product in the automotive aftermarket. The SMI relationship adds greatly to the promotional and marketing resources of zMAX and Oil-Chem Research Corp. SMI company officers are involved with strategic planning and budgeting activities of zMAX, as well as any responsibilities to the company shareholders. Bruton Smith is Chairman/CEO of Speedway Motorsports, Inc. and William Brooks, SMI CFO.
zMAX is now proud to be the Official Micro-lubricant of Speedway Motorsports Inc. through the following race tracks owned by SMI:
Atlanta Motor Speedway
Bristol Motor Speedway
Infineon Raceway
Las Vegas Motor Speedway
Lowe's Motor Speedway
Texas Motor Speedway